{"title":"Fujifilm Lenses","description":"","products":[{"product_id":"fujifilm-xf-18-135mm-f-3-5-5-6-r-lm-ois-wr-lens","title":"Fujifilm XF 18-135mm f\/3.5-5.6 R LM OIS WR, Ø67","description":"\u003cstrong\u003eFujifilm XF18135\/B XF 18-135mm f\/3.5-5.6 R LM OIS WR, Ø67\u003c\/strong\u003e\n\u003cul class=\"top-section-list\" data-selenium=\"highlightList\"\u003e\n\u003cli class=\"top-section-list-item\"\u003eFujifilm X-Mount\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003e27-206mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eAperture Range: f\/3.5-5.6 to f\/22\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eFour Aspherical and Two ED Elements\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eHT-EBC Multi-Layer Lens Coating\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eFive-Stop-Effective Image Stabilization\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eInner Focusing System \u0026amp; Linear AF Motor\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eWeather-Sealed Construction\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eSeven-Blade Rounded Diaphragm\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eFilter Thread: 67mm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"ov-wrapper js-overview-desc\"\u003e\n\u003cdiv class=\"ov-desc\"\u003e\n\u003cp\u003eThe \u003cb\u003eFujifilm XF 18-135mm f\/3.5-5.6 R LM OIS WR Lens\u003c\/b\u003e is a wide-angle to telephoto zoom lens designed for Fujifilm X-mount mirrorless cameras, where it provides a 35mm-equivalent focal length range of 27-206mm. Its optical system comprises 16 elements in 12 groups and includes four aspherical elements and two extra-low dispersion glass elements to maintain an overall compact form factor as well as reduce chromatic aberrations and distortions throughout the zoom range. An HT-EBC multi-layer coating has also been applied to lens elements to suppress lens flare and ghosting to realize contrast-rich, color-neutral imagery.\u003c\/p\u003e\n\u003cp\u003eBenefitting this lens' use in difficult lighting conditions, an enhanced optical image stabilization system compensates for up to five effective stops of camera shake to produce sharper imagery with slower shutter speeds. For working in fast-paced situations, an inner focusing system, coupled with a linear AF motor, produces smooth and quiet focusing with a max AF speed of just 0.1 seconds.\u003c\/p\u003e\n\u003cp\u003eProtecting the lens in inclement weather, the barrel features 20 distinct seals and an internal ventilator offers smooth zoom adjustment while preventing dust and moisture from entering the lens.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sectionHeaders js-hiddenFeatures\" data-selenium=\"sectionHeaders\"\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003e18-135mm f\/3.5-5.6 zoom lens provides a 35mm-equivalent focal length of 27-206mm, covering wide-angle to telephoto perspectives to suit working in a wide variety of shooting situations.\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003eThe optical design incorporates four aspherical elements and two extra-low dispersion elements to minimize chromatic aberrations and distortions throughout the zoom range while also lessening the overall size and weight of the lens.\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003eAn HT-EBC multi-layer coating has been applied to lens elements to reduce lens flare and ghosting for greater image clarity and color fidelity.\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003eThe lens barrel features 20 distinct seals across its design to resist dust and moisture from entering the lens. Additionally, further contributing to effective weather resistance, an internal ventilator ensures smooth zoom adjustment and prevents dust particles and moisture from reaching the interior of the lens.\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003eAn enhanced optical image stabilization system, which includes dedicated OIS Unit Lenses with a wide range of corrective movements, compensates for the appearance of camera shake by an effective five stops to benefit working in low-light conditions and with slower shutter speeds. This enhanced OIS system employs a redeveloped algorithm, which checks for camera shake 8000 times per second and controls the optical system at a rate of 16,000 times per second, to correct for the slightest amount of camera shake. Two high-precision gyro sensors with quartz oscillators also work to detect both high and low frequency shakes in order to compensate for a wide range of camera movement types.\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003eAn inner focusing design maintains the overall lens length during use and helps to achieve quick focusing speeds as short as 0.1 seconds. Additionally, a linear AF motor contributes to smooth and near-silent focusing performance to suit video recording.\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003eThis lens is compatible with all Fujifilm X-mount mirrorless digital cameras that have been updated with the most recent version of firmware.\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":30981258543203,"sku":"16432853","price":999.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/34672fb33530f8eaaa6d7bee5f071594.jpg?v=1774445085"},{"product_id":"fujifilm-xf-35mm-f-2-r-wr-lens-black","title":"Fujifilm XF 35mm f\/2 R WR, Ø43","description":"\u003cstrong\u003eFujifilm XF35\/2\/B XF 35mm f\/2 R WR, Ø43\u003c\/strong\u003e\n\u003cul class=\"top-section-list\" data-selenium=\"highlightList\"\u003e\n\u003cli class=\"top-section-list-item\"\u003e53mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eAperture Range: f\/2 to f\/16\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eTwo ED \u0026amp; Two Aspherical Elements\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eNano-GI Lens Coating\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eInternal Focusing AF System\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003ePhysical Aperture Ring\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eWeather-Sealed Construction\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eRounded 9-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"inner-wrapper clearfix\"\u003e\n\u003cdiv class=\"leftPanel\"\u003e\n\u003cdiv class=\"featureWrapper bulletlist clearfix\" data-selenium=\"featureWrapper\"\u003e\n\u003cdiv class=\"ov-wrapper js-overview-desc\"\u003e\n\u003cdiv class=\"ov-desc\"\u003e\n\u003cp\u003eOffering a normal perspective in a compact package, the black \u003cb\u003eXF 35mm f\/2 R WR Lens\u003c\/b\u003e from \u003cb\u003eFujifilm\u003c\/b\u003e is optimized for use on X-series cameras with APS-C format sensors, producing a 35mm equivalent focal length of 53mm. Along with this, it has a fast f\/2 maximum aperture, useful for creating images with a shallow depth-of-field and working in low-light conditions. Ensuring optimal image quality is a 9 element in 6 group design that incorporates two ED and two aspherical elements that work to minimize aberrations and distortion for crisp, clean imagery. Also, the lens has the Nano-GI coating which dramatically limits the effects of ghosting and flare.\u003c\/p\u003e\n\u003cp\u003eFor operation, the lens is equipped with a physical aperture ring for tactile control when desired. It also has a fast internally focusing AF system that can lock onto a subject in just 0.08 seconds. Further benefitting usage is a weather-resistant construction with eight seals throughout the lens barrel. Additionally, a rounded 9-blade diaphragm produces pleasing out-of-focus elements.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sectionHeaders js-hiddenFeatures\" data-selenium=\"sectionHeaders\"\u003e\n\u003cul\u003e\n\u003cli\u003eProviding a 35mm-equivalent focal length of 53mm, this prime lens provides a normal perspective that is useful in a wide variety of situations.\u003c\/li\u003e\n\u003cli\u003eFast f\/2 maximum aperture benefits working in difficult lighting conditions and also offers greater control over focus when working with shallow depth of field or selective focus techniques.\u003c\/li\u003e\n\u003cli\u003eThe 9-element-in-6-group design includes two extra-low dispersion and two aspherical elements to minimize chromatic aberrations and distortions for increased clarity and sharpness.\u003c\/li\u003e\n\u003cli\u003eThe autofocus system delivers smooth, near-silent performance that can acquire focus as quickly as 0.08 sec.\u003c\/li\u003e\n\u003cli\u003eA Nano-GI coating has been applied to the lens for controlling ghosting and flare, and greater image clarity.\u003c\/li\u003e\n\u003cli\u003eEight weather seals are placed about the lens barrel to protect against dust, moisture, and temperatures as low as 14°F.\u003c\/li\u003e\n\u003cli\u003eNine rounded diaphragm blades contribute to a pleasing out-of-focus quality when working with selective focus or shallow depth of field techniques.\u003c\/li\u003e\n\u003cli\u003eMinimum working distance of 13\" allows shooters to get close to their subjects.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":30981259198563,"sku":"16481878","price":399.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/c316c34fafc0cca624c8d25288f381b6.jpg?v=1774445089"},{"product_id":"fujifilm-xf-90mm-f-2-r-lm-wr-lens","title":"Fujifilm XF 90mm f\/2 R LM WR, Ø62","description":"\u003cstrong\u003eFujifilm XF90\/2 XF 90mm f\/2 R LM WR, Ø62\u003c\/strong\u003e\n\u003cul class=\"top-section-list\" data-selenium=\"highlightList\"\u003e\n\u003cli class=\"top-section-list-item\"\u003eX-Mount Lens\/APS-C Format\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003e137mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eThree Extra-Low Dispersion Elements\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eSuper EBC Lens Coatings\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eQuad Linear Autofocus Motor\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eWeather-Sealed Construction\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eMinimum Focusing Distance: 2′\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eRounded 7-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"h2-title new-page-width c45\"\u003e\n\u003cstrong\u003eFujifilm 90mm f\/2.0 overview\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"Overview\" class=\"section-inner-wrapper new-page-width noTimeline\" data-selenium=\"OverviewBody\"\u003e\n\u003cdiv class=\"inner-wrapper clearfix\"\u003e\n\u003cdiv class=\"leftPanel\"\u003e\n\u003cdiv class=\"featureWrapper bulletlist clearfix\" data-selenium=\"featureWrapper\"\u003e\n\u003cdiv class=\"ov-wrapper js-overview-desc\"\u003e\n\u003cdiv class=\"ov-desc\"\u003e\n\u003cp\u003eA fast telephoto prime for the \u003cb\u003eFujifilm\u003c\/b\u003e X-series of mirrorless cameras, the \u003cb\u003eXF 90mm f\/2 R LM WR Lens\u003c\/b\u003e features a 137mm equivalent focal length along with a fast f\/2 maximum aperture for low-light performance and extensive control over focus placement. The lens construction incorporates three extra-low dispersion elements to minimize chromatic aberrations and distortion and a Super EBC coating has been applied to control flare and ghosting for increased contrast and color fidelity. Complementing the optical assets is a robust weather-sealed construction that incorporates seven seals on the lens barrel to protect against moisture, dust, and cold temperatures. Benefitting handling and fast-paced shooting, this 90mm f\/2 also incorporates a Quad Linear Motor for quick, quiet, and precise autofocus performance. As a mid-length prime telephoto, this lens is especially well-suited to a variety of shooting applications, most notably portraiture, where the intuitive handling, fast performance, and ability to control your focus are paramount.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sectionHeaders js-hiddenFeatures\" data-selenium=\"sectionHeaders\"\u003e\n\u003cul\u003e\n\u003cli\u003eProviding a 35mm-equivalent focal length range of 137mm, this prime telephoto is ideal for working with distant subjects and portraiture applications.\u003c\/li\u003e\n\u003cli\u003eFast f\/2 maximum aperture benefits working in difficult lighting conditions and also offers greater control over focus when working with shallow depth of field or selective focus techniques.\u003c\/li\u003e\n\u003cli\u003eThe 11-element-in-8-group design includes three extra-low dispersion elements to minimize chromatic aberrations and distortions for increased clarity and sharpness.\u003c\/li\u003e\n\u003cli\u003eA Super EBC coating has been applied to the surface of each element, for controlling ghosting and flare, for greater image clarity.\u003c\/li\u003e\n\u003cli\u003eA Quad Linear Motor autofocus system delivers smooth, near-silent performance that is especially beneficial to video applications and when working in noise-sensitive areas. Four magnets are incorporated into the design of the linear motor for increased torque and faster response for acquiring focus as quickly as 0.14 sec.\u003c\/li\u003e\n\u003cli\u003eSeven distinct weather seals are placed about the lens barrel to protect against dust, moisture, and temperatures as low as 14°F.\u003c\/li\u003e\n\u003cli\u003eSeven rounded diaphragm blades contribute to a pleasing out-of-focus quality when working with selective focus or shallow depth of field techniques.\u003c\/li\u003e\n\u003cli\u003eA minimum focusing distance of 2' pairs with a 0.2x maximum magnification (0.3x equivalent) to benefit working with close-up subjects.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":30981805867107,"sku":"16463668","price":1149.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/1431924490000_1149216.jpg?v=1774445117"},{"product_id":"fujifilm-gf-250mm-f-4-r-lm-ois-wr-lens","title":"Fujifilm GF 250mm f\/4 R LM OIS WR, Ø82","description":"\u003cstrong\u003eFujifilm GF250\/4 GF 250mm f\/4 R LM OIS WR, Ø82\u003c\/strong\u003e\n\u003cul class=\"top-section-list\" data-selenium=\"highlightList\"\u003e\n\u003cli class=\"top-section-list-item\"\u003eFujifilm G Mount\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003e197.5mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eAperture Range: f\/4 to f\/32\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eOne Super ED Element, Two ED Elements\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eLinear AF Motor, Internal Focusing\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eOptical Image Stabilization\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eFocus Preset Function Button\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eFluorine-Coated Front Element\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eDust- and Weather-Sealed Construction\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"ov-wrapper js-overview-desc\"\u003e\n\u003cdiv class=\"ov-desc\"\u003e\n\u003cp\u003eA medium telephoto prime characterized by its sophisticated optical design, the \u003cb\u003eGF 250mm f\/4 R LM OIS WR\u003c\/b\u003e from \u003cb\u003eFujifilm\u003c\/b\u003e is a 197.5mm-equivalent lens for the G-mount GFX camera system. Offering a mixture of long reach and a relatively bright f\/4 maximum aperture, this lens is well-suited to isolating subject matter and working with shallow depth of field techniques. Complementing the visual compression of the telephoto focal length is an advanced optical layout, which uses one Super ED element and two extra-low dispersion elements to control color fringing and chromatic aberrations for a high degree of clarity and color accuracy.\u003c\/p\u003e\n\u003cp\u003eIn addition to its optical assets, this lens is also distinguished by its five stop-effective image stabilization system that minimizes the appearance of camera shake for sharper handheld imagery. It also features a linear autofocus motor that is both quick and quiet, and an internal focusing mechanism limits the overall lens length during use as well as maintains consistent image quality throughout the focusing range. The lens's magnesium-alloy build is also dust-, freeze-, and weather-resistant.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sectionHeaders js-hiddenFeatures\" data-selenium=\"sectionHeaders\"\u003e\n\u003cul\u003e\n\u003cli\u003eMedium telephoto prime lens offers a 197.5mm equivalent focal length to realize a narrow field of view to suit wildlife and portraiture applications.\u003c\/li\u003e\n\u003cli\u003eRelatively bright f\/4 maximum aperture enables a high degree of control over depth of field.\u003c\/li\u003e\n\u003cli\u003eThe optical design incorporates one Super ED element and two extra-low dispersion elements to reduce chromatic aberrations and color fringing throughout the aperture and focusing ranges for notable clarity and color fidelity.\u003c\/li\u003e\n\u003cli\u003eA linear AF motor is used for quick, quiet focusing performance and an internal focusing mechanism maintains the overall length of the lens during operation and also produces consistent optical performance throughout the focusing range. Additionally, an updated mechanism also fixes the linear motor position when turning the camera off so the focus position remains the same.\u003c\/li\u003e\n\u003cli\u003eFocus Preset function button allows you to recall saved focusing positions for quick switching between focusing distances.\u003c\/li\u003e\n\u003cli\u003eOptical Image Stabilization system compensates for up to five stops of camera shake to help realize sharper imagery when shooting handheld.\u003c\/li\u003e\n\u003cli\u003ePhysical aperture ring allows for intuitive adjustment over exposure settings, and incorporates a C (Command) position to permit camera-based aperture setting.\u003c\/li\u003e\n\u003cli\u003eThe front element features a hydrophobic fluorine coating to repel moisture.\u003c\/li\u003e\n\u003cli\u003eDust- and weather-sealed magnesium-alloy construction enables working in harsh climates and temperatures as low as 14°F.\u003c\/li\u003e\n\u003cli\u003eCompatible with optional GF 1.4X TC WR Teleconverter, which extends the focal length to 350mm for even greater reach.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":30982190366819,"sku":"600020030","price":3799.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/ce3f36eeec9432820a6fe3930e192818.jpg?v=1774445165"},{"product_id":"fujifilm-xf-23mm-f-2-r-wr-lens-black","title":"Fujifilm XF 23mm f\/2 R WR, Ø43","description":"\u003cstrong\u003eFujifilm XF23\/2\/B XF 23mm f\/2 R WR, Ø43\u003c\/strong\u003e\n\u003cul class=\"top-section-list\" data-selenium=\"highlightList\"\u003e\n\u003cli class=\"top-section-list-item\"\u003eX-Mount Lens\/APS-C Format\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003e35mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eAperture Range: f\/2 to f\/16\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eTwo Aspherical Elements\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eSuper EBC Lens Coating\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eInternal Focusing AF System\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003ePhysical Aperture Ring\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eWeather-Sealed Construction\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eRounded 9-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"ov-wrapper js-overview-desc\"\u003e\n\u003cdiv class=\"ov-desc\"\u003e\n\u003cp\u003eCompact, fast, and weather resistant, this black wide-angle \u003cb\u003eXF 23mm f\/2 R WR Lens\u003c\/b\u003e from \u003cb\u003eFujifilm\u003c\/b\u003e is a great choice for those looking for a lightweight and effective imaging kit. Optimized for X-series mirrorless cameras equipped with APS-C sensors, this 23mm lens offers a classic 35mm equivalent perspective, a view much loved by street photographers. The lightweight design and fast f\/2 aperture make it a great choice for those looking to stay discreet while shooting. Also, by using two aspherical elements in its optical construction, the lens is able to combat distortions and aberrations for a clear, sharp image. In addition, the 23mm lens uses a Super EBC coating to minimize flare and ghosting.\u003c\/p\u003e\n\u003cp\u003eFor fast, accurate focusing this lens utilizes an internal focusing stepping motor AF system which can lock on in as little as 0.05 seconds. Also, the lens offers tactile controls in the form of physical aperture and focusing rings. Additionally, the weather-sealed lens has a rounded 9-blade diaphragm for smooth bokeh.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sectionHeaders js-hiddenFeatures\" data-selenium=\"sectionHeaders\"\u003e\n\u003cul\u003e\n\u003cli\u003eProviding a 35mm-equivalent focal length of 35mm, this prime lens provides a slightly wide-angle perspective that is useful in a wide variety of situations and well-suited to street photography.\u003c\/li\u003e\n\u003cli\u003eFast f\/2 maximum aperture benefits working in difficult lighting conditions and also offers greater control over focus when working with shallow depth of field or selective focus techniques.\u003c\/li\u003e\n\u003cli\u003eThe 10-element-in-6-group design includes two aspherical elements to minimize spherical aberrations and distortions for increased clarity and sharpness.\u003c\/li\u003e\n\u003cli\u003eThe internal focusing stepping motor AF system delivers smooth, near-silent performance that can acquire focus as quickly as 0.05 sec.\u003c\/li\u003e\n\u003cli\u003eA Super Electron Beam Coating has been applied to the lens for controlling ghosting and flare, and greater image clarity.\u003c\/li\u003e\n\u003cli\u003eWeather seals are placed about the lens barrel to protect against dust, moisture, and temperatures as low as 14°F.\u003c\/li\u003e\n\u003cli\u003eNine rounded diaphragm blades contribute to a pleasing out-of-focus quality when working with selective focus or shallow depth of field techniques.\u003c\/li\u003e\n\u003cli\u003eMinimum working distance of 9\" allows shooters to get close to their subjects.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":30982419808355,"sku":"16523169","price":499.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/1472100657000_1275473.jpg?v=1774445209"},{"product_id":"fujifilm-xf-50-140mm-f-2-8-r-lm-ois-wr-lens","title":"Fujifilm XF 50-140mm f\/2.8 R LM OIS WR, Ø72","description":"\u003ch1\u003eFujifilm XF50140\/2.8\/B XF 50-140mm f\/2.8 R LM OIS WR, Ø72\u003c\/h1\u003e\n\u003cul class=\"top-section-list\" data-selenium=\"highlightList\"\u003e\n\u003cli class=\"top-section-list-item\"\u003eX-Mount Lens\/APS-C Format\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003e76-213mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eAperture Range: f\/2.8 to f\/22\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eFive ED Elements \u0026amp; One Super ED Element\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eNano-GI and HT-EBC Lens Coatings\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eTriple Linear Autofocus Motor\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eOptical Image Stabilization\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eInner Focusing and Zoom Design\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eWeather-Sealed Construction\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eRounded 7-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"inner-wrapper clearfix\"\u003e\n\u003cdiv class=\"leftPanel\"\u003e\n\u003cdiv class=\"featureWrapper bulletlist clearfix\" data-selenium=\"featureWrapper\"\u003e\n\u003cdiv class=\"ov-wrapper js-overview-desc\"\u003e\n\u003cdiv class=\"ov-desc\"\u003e\n\u003cp\u003eA telephoto zoom designed for use in trying conditions, \u003cb\u003eFujifilm's XF 50-140mm f\/2.8 R LM OIS WR Lens\u003c\/b\u003e is a weather-sealed optic spanning the popular 76-213mm equivalent focal length range and featuring a constant f\/2.8 maximum aperture. Built for Fujifilm X-mount mirrorless digital cameras, this fast zoom further extends itself through the incorporation of a sophisticated lens design, highly effective optical image stabilization system, and a Triple Linear Motor AF system for refined performance.\u003c\/p\u003e\n\u003cp\u003eComprised of 23 elements in 16 groups, the optical design incorporates five extra-low dispersion (ED) elements and one Super ED element to markedly reduce chromatic aberrations and color fringing throughout the zoom range. Additionally, a Nano-GI coating has also been applied to elements to alter the refractive index in between elements to minimize surface reflections and prevent lens flare and ghosting. This lens also sees the incorporation of 20 distinct weather seals across the barrel to render it both moisture and dust-sealed for use in inclement conditions as low as 14°F. An inner focusing and inner zoom design further help to prevent dust from entering the lens while also benefiting overall handling.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sectionHeaders js-hiddenFeatures\" data-selenium=\"sectionHeaders\"\u003e\n\u003cul\u003e\n\u003cli\u003eProviding a 76-213mm equivalent focal length range, this telephoto zoom lens is ideal for working with distant subjects and portraiture applications.\u003c\/li\u003e\n\u003cli\u003eConstant f\/2.8 maximum aperture enables consistent performance throughout the zoom range and excels when working in difficult lighting conditions.\u003c\/li\u003e\n\u003cli\u003eThe 23-element-in-16-group design includes five extra-low dispersion elements and one Super extra-low dispersion element to minimize chromatic aberrations and distortions throughout the zoom range.\u003c\/li\u003e\n\u003cli\u003eA Nano-GI (Gradient Index) coating has been applied to lens elements and alters the refractive index between the glass and air in order to better suppress lens flare and ghosting for diagonal incident light.\u003c\/li\u003e\n\u003cli\u003eAn HT-EBC (High Transmittance Electron Beam Coating) coating has been applied to the entire surface of each element to for controlling ghosting and flare for greater image clarity.\u003c\/li\u003e\n\u003cli\u003eComplemented by an enhanced gyro sensor and unique series of algorithms, the optical stabilization system minimizes the appearance of camera shake to enable sharper imaging when working with longer focal lengths or slower shutter speeds.\u003c\/li\u003e\n\u003cli\u003eA Triple Linear Motor autofocus system delivers smooth, near-silent performance that is especially beneficial to video applications and when working in noise-sensitive areas.\u003c\/li\u003e\n\u003cli\u003eA tripod collar is included for well-balanced mounting and shooting when working from a tripod or monopod.\u003c\/li\u003e\n\u003cli\u003eAn inner focusing and inner zooming design maintains the overall lens length during operation for quicker performance and greater resistance to dust or moisture from entering the lens. Additionally, 20 distinct seals are placed across the lens barrel to render it weather-resistant and capable of functioning in temperatures as low as 14°F.\u003c\/li\u003e\n\u003cli\u003eSeven rounded diaphragm blades contribute to a pleasing out-of-focus quality to benefit the use of selective focus and shallow depth of field techniques.\u003c\/li\u003e\n\u003cli\u003eWhen used with an X-series camera that features a Lens Modulation Optimizer (LMO) function, the lens' performance is enhanced to deliver consistent illumination and sharpness throughout the aperture range.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":30982424297571,"sku":"16443060","price":1899.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/566761842dd38d0a48e3bb90a49a914d.jpg?v=1774445213"},{"product_id":"fujifilm-xf-50mm-f-2-r-wr-lens-black","title":"Fujifilm XF 50mm f\/2 R WR, Black, Ø46","description":"\u003ch1\u003eFujifilm XF50\/2\/B XF 50mm f\/2 R WR, Ø46\u003c\/h1\u003e\n\u003cul class=\"top-section-list\" data-selenium=\"highlightList\"\u003e\n\u003cli class=\"top-section-list-item\"\u003eX-Mount Lens\/APS-C Format\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003e76mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eAperture Range: f\/2 to f\/16\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eSuper EBC Lens Coating\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003ePhysical Aperture Ring\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eWeather-Sealed Construction\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"ov-wrapper js-overview-desc\"\u003e\n\u003cdiv class=\"ov-desc\"\u003e\n\u003cp\u003eA sleek short telephoto prime for \u003cb\u003eFujifilm\u003c\/b\u003e X-series mirrorless cameras, the black \u003cb\u003eXF 50mm f\/2 R WR Lens\u003c\/b\u003e offers a 76mm equivalent focal length to suit a variety of applications, including portraiture and still lifes. The lightweight design and bright f\/2 maximum aperture benefit working in low-light conditions and also afford a high degree of control over depth of field for selective focus techniques. Autofocus is fast, precise, and near-silent to suit both photo and video shooting, and the lens is also weather-sealed and is rated to work in temperatures as low as 14°F. Additionally, a Super EBC (Electron Beam Coating) coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sectionHeaders js-hiddenFeatures\" data-selenium=\"sectionHeaders\"\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003eProviding a 76mm equivalent focal length, this portrait-length prime is well-suited for a wide variety of shooting applications.\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003eBright f\/2 maximum aperture benefits working in difficult lighting conditions and also offers greater control over focus when working with shallow depth of field or selective focus techniques.\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003eAutofocus performance is both fast and near silent to suit both photo and video applications.\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003eA Super Electron Beam Coating (EBC) has been applied to the lens for controlling ghosting and flare, and greater image clarity.\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003eWeather seals are placed about the lens barrel to protect against dust, moisture, and temperatures as low as 14°F.\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":30982425346147,"sku":"16536611","price":499.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/1484803515000_1311239.jpg?v=1774445216"},{"product_id":"fujifilm-gf-63mm-f-2-8-r-wr-lens","title":"Fujifilm GF 63mm f\/2.8 R WR, Ø62","description":"\u003ch1\u003eFujifilm GF63\/2.8 GF 63mm f\/2.8 R WR, Ø62\u003c\/h1\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"top-section-list\" data-selenium=\"highlightList\"\u003e\n\u003cli class=\"top-section-list-item\"\u003eFujifilm G Mount\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003e50mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eAperture Range: f\/2.8 to f\/32\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eOne Extra-Low Dispersion Element\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eFluorine-Coated Front Element\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eDust- and Weather-Sealed Construction\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eCommand Position on Aperture Ring\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eRounded Nine-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"ov-wrapper js-overview-desc\"\u003e\n\u003cdiv class=\"ov-desc\"\u003e\n\u003cp\u003eA sleek and versatile normal-length prime, the \u003cb\u003eGF 63mm f\/2.8 R WR\u003c\/b\u003e from \u003cb\u003eFujifilm\u003c\/b\u003e is a 50mm equivalent lens for the G-mount GFX camera system. Its 10 elements, eight groups optical design incorporates one extra-low dispersion element to reduce chromatic aberrations and color fringing for improved clarity and color accuracy throughout the aperture range. A fluorine coating has also been added to the front element to repel moisture and the lens also features a dust-, freeze-, and weather-resistant construction for use in inclement conditions. Additionally, a manual aperture ring is featured for intuitive, tactile adjustment over exposure settings, and a Command position can also be set for camera-based control over the aperture.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sectionHeaders js-hiddenFeatures\" data-selenium=\"sectionHeaders\"\u003e\n\u003cul\u003e\n\u003cli\u003eStandard-length prime lens offers a 50mm equivalent focal length to realize a normal field of view for working with a variety of subjects.\u003c\/li\u003e\n\u003cli\u003eBright f\/2.8 maximum aperture benefits working in low-light conditions as well as enables a high degree of control over depth of field.\u003c\/li\u003e\n\u003cli\u003eThe optical design incorporates one extra-low dispersion element to reduce chromatic aberrations and color fringing throughout the aperture and focusing ranges for notable clarity and color fidelity.\u003c\/li\u003e\n\u003cli\u003eThe front optical group is used for focusing to minimize aberrations and distortions throughout the focusing range.\u003c\/li\u003e\n\u003cli\u003ePhysical aperture ring allows for intuitive adjustment over exposure settings, and incorporates a C (Command) position to permit camera-based aperture setting.\u003c\/li\u003e\n\u003cli\u003eThe front element features a hydrophobic fluorine coating to repel moisture.\u003c\/li\u003e\n\u003cli\u003eDust- and weather-sealed physical construction enables working in harsh climates and temperatures as low as 14°F.\u003c\/li\u003e\n\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":30982436847715,"sku":"600018250","price":1699.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/39a85142a5e625cd8ff4912b21c65633.jpg?v=1774445218"},{"product_id":"fujifilm-gf-32-64mm-f-4-r-lm-wr-lens","title":"Fujifilm GF 32-64mm f\/4 R LM WR, Ø77","description":"\u003ch1\u003eFujifilm GF3264\/4 GF 32-64mm f\/4 R LM WR, Ø77\u003c\/h1\u003e\n\u003cul data-selenium=\"highlightList\" class=\"top-section-list\"\u003e\n\u003cli class=\"top-section-list-item\"\u003eFujifilm G Mount\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003e25-51mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eAperture Range: f\/4 to f\/32\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eThree Aspherical Elements\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eOne Super ED Element, One ED Element\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eLinear AF Motor and Internal Focusing\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eFluorine-Coated Front Element\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eDust- and Weather-Sealed Construction\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eCommand Position on Aperture Ring\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eRounded Nine-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"ov-wrapper js-overview-desc\"\u003e\n\u003cdiv class=\"ov-desc\"\u003e\n\u003cp\u003eDesigned for the \u003cb\u003eFujifilm\u003c\/b\u003e G-mount GFX camera system, this \u003cb\u003eGF 32-64mm f\/4 R LM WR Lens\u003c\/b\u003e is a wide-angle zoom offering a 25-51mm equivalent focal length range. Covering wide-angle to normal-length perspectives, this zoom is well-suited to everyday shooting applications, and the constant f\/4 maximum aperture maintains consistent performance throughout the zoom range. A sophisticated optical design pairs a trio of aspherical elements with one super ED element and one ED element to control both spherical and chromatic aberrations for improved sharpness, clarity, and color accuracy. Balancing the optical assets is an internal focusing mechanism that utilizes a linear AF motor to deliver quick, quiet, and precise focusing performance. A fluorine coating has also been added to the front element to repel moisture and the lens also features a dust-, freeze-, and weather-resistant construction for use in inclement conditions. Additionally, a manual aperture ring is featured for intuitive, tactile adjustment over exposure settings, and a Command position can also be set for camera-based control over the aperture.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-selenium=\"sectionHeaders\" class=\"sectionHeaders js-hiddenFeatures\"\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003eWide-angle to normal-length zoom offers a 25-51mm equivalent focal length to suit working in a variety of situations.\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003eConstant f\/4 maximum aperture affords consistent performance throughout the zoom range.\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003eThree aspherical elements are featured in the optical design to control spherical aberrations for improved sharpness with minimal distortion. Also, one extra-low dispersion element and a super extra-low dispersion element are also used to reduce color fringing and chromatic aberrations throughout the zoom range for increased clarity.\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003eAn internal focusing mechanism is controlled by a linear AF motor for smooth, silent, and fast focusing performance.\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003ePhysical aperture ring allows for intuitive adjustment over exposure settings, and incorporates a C (Command) position to permit camera-based aperture setting.\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003eThe front element features a hydrophobic fluorine coating to repel moisture.\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003eDust- and weather-sealed physical construction enables working in harsh climates and temperatures as low as 14°F.\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":30982442057827,"sku":"600018214","price":2099.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/407b926a2ee0094888811bfa0a556236.jpg?v=1774445219"},{"product_id":"fujifilm-gf-45mm-f-2-8-r-wr-lens","title":"Fujifilm GF 45mm f\/2.8 R WR, Ø62","description":"\u003ch1\u003eFujifilm GF45\/2.8 GF 45mm f\/2.8 R WR, Ø62\u003c\/h1\u003e\n\u003cul class=\"top-section-list\" data-selenium=\"highlightList\"\u003e\n\u003cli class=\"top-section-list-item\"\u003eFujifilm G Mount\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003e36mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eAperture Range: f\/2.8 to f\/32\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eOne Aspherical Element, Two ED Elements\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eNano GI Coating\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eInternal Focusing System\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eDust- and Weather-Sealed Construction\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eCommand Position on Aperture Ring\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eRounded Nine-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"ov-wrapper js-overview-desc\"\u003e\n\u003cdiv class=\"ov-desc\"\u003e\n\u003cp\u003eOffering a versatile wide-angle perspective, the \u003cb\u003eGF 45mm f\/2.8 R WR\u003c\/b\u003e from \u003cb\u003eFujifilm\u003c\/b\u003e is a 36mm equivalent lens for the G-mount GFX camera system. With a slightly wider-than-normal field of view, this lens is ideal for everyday shooting and its f\/2.8 maximum aperture suits working in difficult lighting conditions. Its optical design incorporates one aspherical element and two extra-low dispersion elements to reduce both spherical and chromatic aberrations for improved sharpness and clarity. A Nano GI coating has also been applied to individual elements to suppress lens flare and ghosting for greater contrast and color accuracy. Contributing to its flexibility, the lens also features a dust-, freeze-, and weather-resistant construction for use in inclement conditions. Additionally, a manual aperture ring is featured for intuitive, tactile adjustment over exposure settings, and a Command position can also be set for camera-based control over the aperture.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sectionHeaders js-hiddenFeatures\" data-selenium=\"sectionHeaders\"\u003e\n\u003cul\u003e\n\u003cli\u003eGeneral wide-angle prime lens offers a 36mm equivalent focal length to realize a comfortable field of view for working with a variety of subjects.\u003c\/li\u003e\n\u003cli\u003eBright f\/2.8 maximum aperture benefits working in low-light conditions as well as enables a high degree of control over depth of field.\u003c\/li\u003e\n\u003cli\u003eOne aspherical element reduces distortion and spherical aberrations for improved sharpness and clear rendering.\u003c\/li\u003e\n\u003cli\u003eTwo extra-low dispersion elements suppress chromatic aberrations and color fringing for greater color accuracy and clarity.\u003c\/li\u003e\n\u003cli\u003eNano GI coating minimizes lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/li\u003e\n\u003cli\u003eAn internal focusing mechanism affords quick autofocus performance, maintains the overall length of the lens during operation, and also produces consistent optical performance throughout the focusing range.\u003c\/li\u003e\n\u003cli\u003ePhysical aperture ring allows for intuitive adjustment over exposure settings, and incorporates a C (Command) position to permit camera-based aperture setting.\u003c\/li\u003e\n\u003cli\u003eDust- and weather-sealed physical construction enables working in harsh climates and temperatures as low as 14°F.\u003c\/li\u003e\n\u003cli\u003eBrass lens mount is durable and rigid for long-lasting use and mounting accuracy.\u003c\/li\u003e\n\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":30982443925603,"sku":"600019086","price":1949.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/1504798561000_1283436.jpg?v=1774445221"},{"product_id":"fujifilm-gf-110mm-f-2-r-lm-wr-lens","title":"Fujifilm GF 110mm f\/2 R LM WR, Ø77","description":"\u003ch1\u003eFujifilm GF110\/2 GF 110mm f\/2 R LM WR, Ø77\u003c\/h1\u003e\n\u003cul class=\"top-section-list\" data-selenium=\"highlightList\"\u003e\n\u003cli class=\"top-section-list-item\"\u003eFujifilm G Mount\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003e87mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eAperture Range: f\/2 to f\/22\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eFour Extra-Low Dispersion Elements\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eLinear AF Motor, Internal Focusing\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eDust- and Weather-Sealed Construction\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eCommand Position on Aperture Ring\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eRounded Nine-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"ov-wrapper js-overview-desc\"\u003e\n\u003cdiv class=\"ov-desc\"\u003e\n\u003cp\u003eAn ideal lens for portraiture, the \u003cb\u003eGF 110mm f\/2 R LM WR\u003c\/b\u003e from \u003cb\u003eFujifilm\u003c\/b\u003e is a short telephoto, 87mm-equivalent prime for the G-mount GFX camera system. Its bright f\/2 maximum aperture affords extensive control over depth of field for working with selective focus techniques, and also benefits working in low-light conditions. A rounded nine-blade diaphragm also contributes to pleasing bokeh quality to suit shallow depth of field imagery. The sophisticated optical design employs four extra-low dispersion elements to reduce color fringing and chromatic aberrations for a high degree of clarity and contrast. Additionally, benefitting handling the lens is a linear autofocus motor that is both quick and quiet, and an internal focusing mechanism limits the overall lens length during use as well as maintains consistent image quality throughout the focusing range. The lens is also dust-, freeze-, and weather-resistant and features a manual aperture ring for intuitive exposure adjustment as well as a Command position for camera-based control over the aperture.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sectionHeaders js-hiddenFeatures\" data-selenium=\"sectionHeaders\"\u003e\n\u003cul\u003e\n\u003cli\u003eShort telephoto prime lens offers an 87mm equivalent focal length realize a slightly narrow field of view to suit portraiture and other mid-length shooting applications.\u003c\/li\u003e\n\u003cli\u003eBright f\/2.8 maximum aperture benefits working in low-light conditions as well as enables a high degree of control over depth of field.\u003c\/li\u003e\n\u003cli\u003eThe optical design incorporates four extra-low dispersion elements to reduce chromatic aberrations and color fringing throughout the aperture and focusing ranges for notable clarity and color fidelity.\u003c\/li\u003e\n\u003cli\u003eA linear AF motor is used for quick, quiet focusing performance and an internal focusing mechanism maintains the overall length of the lens during operation and also produces consistent optical performance throughout the focusing range.\u003c\/li\u003e\n\u003cli\u003ePhysical aperture ring allows for intuitive adjustment over exposure settings, and incorporates a C (Command) position to permit camera-based aperture setting.\u003c\/li\u003e\n\u003cli\u003eDust- and weather-sealed physical construction enables working in harsh climates and temperatures as low as 14°F.\u003c\/li\u003e\n\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":30982443958371,"sku":"600018568","price":2699.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/b3109bed8687451dad0db6f37d0c3116.jpg?v=1774445221"},{"product_id":"fujifilm-gf-120mm-f-4-macro-r-lm-ois-wr-lens","title":"Fujifilm GF 120mm f\/4 R LM OIS, Ø72","description":"\u003cp\u003e\u003cstrong\u003eFujifilm \u003cem\u003eGF120\/4\u003c\/em\u003e GF 120mm f\/4 R LM OIS, Ø72\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-selenium=\"highlightList\" class=\"top-section-list\"\u003e\n\u003cli class=\"top-section-list-item\"\u003eFujifilm G Mount\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003e95mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eAperture Range: f\/4 to f\/32\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eThree Extra-Low Dispersion Elements\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eMaximum Magnification: 1:2\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eMinimum Focusing Distance: 1.5′\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eLinear AF Motor, Floating Focus System\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eOptical Image Stabilization\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eFluorine-Coated Front Element\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eDust- and Weather-Sealed Construction\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"ov-wrapper js-overview-desc\"\u003e\n\u003cdiv class=\"ov-desc\"\u003e\n\u003cp\u003eDesigned for working with close-up subjects, the \u003cb\u003eGF 120mm f\/4 Macro R LM OIS WR\u003c\/b\u003e from \u003cb\u003eFujifilm\u003c\/b\u003e is a versatile short telephoto prime for the G-mount GFX camera system. Offering a 95mm equivalent focal length, along with a maximum magnification of 1:2 and a 1.5' minimum focusing distance, this lens is well-suited for photographing near macro subjects as well as portraits and still lifes. Its optical design incorporates three extra-low dispersion elements to reduce color fringing and chromatic aberrations for improved clarity and color accuracy, and the design has also been optimized to render smooth out-of-focus area in front of and behind the plane of focus to suit shallow depth of field imagery. Additionally, a floating elements system is employed for consistent sharpness throughout the focusing range, and a linear AF motor provides fast and quiet focusing performance.\u003c\/p\u003e\n\u003cp\u003eBenefitting handheld shooting, Optical Image Stabilization minimizes the appearance of camera shake for sharper imagery when working with slower shutter speeds. A focus range limiter switch is also available, to constrain the focusing to a 1.5' to 3' range, a 3' to infinity range, or the full focusing range. A fluorine coating has also been added to the front element to repel moisture and the lens also features a dust-, freeze-, and weather-resistant construction for use in inclement conditions. Additionally, a manual aperture ring is featured for intuitive, tactile adjustment over exposure settings, and a Command position can also be set for camera-based control over the aperture.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-selenium=\"sectionHeaders\" class=\"sectionHeaders js-hiddenFeatures\"\u003e\n\u003cul\u003e\n\u003cli\u003eTelephoto prime lens offers a 95mm equivalent focal length that is well-suited to working with close-up subjects at a comfortable range.\u003c\/li\u003e\n\u003cli\u003eThe optical design incorporates three extra-low dispersion elements to reduce chromatic aberrations and color fringing throughout the aperture and focusing ranges for notable clarity and color fidelity.\u003c\/li\u003e\n\u003cli\u003eA floating focusing system maintains sharpness and clarity throughout the focusing range, from 1.5' to infinity.\u003c\/li\u003e\n\u003cli\u003eHigh-speed linear motor delivers quick, quiet, and smooth autofocus performance.\u003c\/li\u003e\n\u003cli\u003eMaximum magnification of 1:2 benefits working with close-up subjects.\u003c\/li\u003e\n\u003cli\u003eFocus range limiter lets you choose between a 1.5-3' focusing range, 3' to infinity range, or full range depending on the subject being photographed.\u003c\/li\u003e\n\u003cli\u003eOptical Image Stabilization system compensates for up to five stops of camera shake to help realize sharper imagery when shooting handheld.\u003c\/li\u003e\n\u003cli\u003ePhysical aperture ring allows for intuitive adjustment over exposure settings, and incorporates a C (Command) position to permit camera-based aperture setting.\u003c\/li\u003e\n\u003cli\u003eThe front element features a hydrophobic fluorine coating to repel moisture.\u003c\/li\u003e\n\u003cli\u003eDust- and weather-sealed physical construction enables working in harsh climates and temperatures as low as 14°F.\u003c\/li\u003e\n\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":30982446350435,"sku":"600018215","price":3099.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/2ca53e34d14a4b387b4e4a4163dbb92a.jpg?v=1774445223"},{"product_id":"fujifilm-35mm-f-1-4-xf-r-lens","title":"Fujifilm XF 35mm f\/1.4 R, Ø52","description":"\u003ch1\u003eFujifilm XF35\/1.4\/B XF 35mm f\/1.4 R, Ø52\u003c\/h1\u003e\n\u003cul class=\"top-section-list\" data-selenium=\"highlightList\"\u003e\n\u003cli class=\"top-section-list-item\"\u003eEquivalent to 53mm “Normal” Lens\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eAspheric and ED Elements\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eSuper EBC Lens Coating\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eMaximum Magnification of 0.17x\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003e1\/3 Stop Click Stops\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"h2-title new-page-width c45\"\u003e\n\u003ch2\u003eFujifilm 35mm f\/1.4 overview\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"Overview\" class=\"section-inner-wrapper new-page-width noTimeline\" data-selenium=\"OverviewBody\"\u003e\n\u003cdiv class=\"inner-wrapper clearfix\"\u003e\n\u003cdiv class=\"leftPanel\"\u003e\n\u003cdiv class=\"featureWrapper bulletlist clearfix\" data-selenium=\"featureWrapper\"\u003e\n\u003cdiv class=\"ov-wrapper js-overview-desc\"\u003e\n\u003cdiv class=\"ov-desc\"\u003e\n\u003cp\u003eDesigned specifically for the Fujifilm X-series of interchangeable lens cameras with APS-C sensors, this \u003cstrong\u003eFujifilm 35mm f\/1.4 XF R Lens \u003c\/strong\u003eis a \"normal\" lens equivalent to 53mm in 35mm format. The exceptionally fast, bright f\/1.4 maximum aperture makes shooting in very low light possible, and provides pleasing \u003cem\u003ebokeh\u003c\/em\u003e (the out-of-focus portion of a photo) with its 7-blade aperture design--ideal for dramatic portraits. This is a terrific all-in-one lens for everyday use.\u003c\/p\u003e\n\u003cp\u003eTo take advantage of the X-series cameras' mirrorless design, the rear element of the lens is as close as possible to the sensor, minimizing the back focus distance appreciably. The lens construction includes a metal barrel, Super EBC coating for improved optical performance, and it delivers improved center-to-edge resolution and brightness free from chromatic aberration. This lens has a maximum magnification of 0.17x, and the aperture ring has 1\/3-stop click stops for more precise exposures.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sectionHeaders js-hiddenFeatures\" data-selenium=\"sectionHeaders\"\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003e\"Normal\" 53mm (equivalent in 35mm format) lens that focuses to 11\"\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003eAspheric and ED elements to combat field curvature and chromatic aberration\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003eVery bright f\/1.4 maximum aperture for low-light work, portraits, pleasing out-of-focus backgrounds\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd class=\"featuredd c28\"\u003eMagnification of 0.17x\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":30982544588899,"sku":"16240755","price":699.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/1480351513000_839139.jpg?v=1774445230"},{"product_id":"fujifilm-gf-100-200mm-f-5-6-r-lm-ois-wr-lens","title":"Fujifilm GF 100-200mm f\/5.6 R LM OIS WR, Ø67","description":"\u003ch1\u003eFujifilm GF100200\/5.6 GF 100-200mm f\/5.6 R LM OIS WR, Ø67\u003c\/h1\u003e\n\u003cul data-selenium=\"highlightList\" class=\"top-section-list\"\u003e\n\u003cli class=\"top-section-list-item\"\u003eFUJIFILM G Mount\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003e79-158mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eAperture Range: f\/5.6 to f\/32\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eOne Aspherical Element\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eTwo Super ED Elements\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eLinear AF Motor\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eOptical Image Stabilization\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eDust- and Weather-Sealed Construction\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eRemovable, Rotating Tripod Collar\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003eRounded 9-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv data-selenium=\"OverviewBody\" class=\"section-inner-wrapper new-page-width noTimeline\" id=\"Overview\"\u003e\n\u003cdiv class=\"inner-wrapper clearfix\"\u003e\n\u003cdiv class=\"leftPanel\"\u003e\n\u003cdiv data-selenium=\"featureWrapper\" class=\"featureWrapper bulletlist clearfix\"\u003e\n\u003cdiv class=\"ov-wrapper js-overview-desc\"\u003e\n\u003cdiv class=\"ov-desc\"\u003e\n\u003cp\u003eCovering a flexible range of medium telephoto focal lengths, the \u003cb\u003eFUJIFILM GF 100-200mm f\/5.6 R LM OIS WR\u003c\/b\u003e is a versatile zoom, well-suited for a variety of subjects from portraiture to landscapes. Offering a 79-158mm equivalent focal length, this lens is also characterized by its constant f\/5.6 maximum aperture to maintain consistent brightness throughout the zoom range. The optical design incorporates two Super ED elements and one aspherical element, which minimize both chromatic and spherical aberrations for improved clarity, color accuracy, and sharpness.\u003c\/p\u003e\n\u003cp\u003eBalancing the optical attributes, this lens is also distinguished by its five stop-effective image stabilization system that minimizes the appearance of camera shake for sharper handheld imagery. A linear autofocus motor is also used to deliver fast, near-silent focusing performance to benefit both photos and videos. Additionally, the lens also features a dust-, freeze-, and weather-resistant construction to suit working in trying environmental conditions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-selenium=\"sectionHeaders\" class=\"sectionHeaders js-hiddenFeatures\"\u003e\n\u003cul\u003e\n\u003cli\u003eMedium telephoto zoom lens offers a 79-158mm equivalent focal length to realize a narrow field of view to suit wildlife and portraiture applications.\u003c\/li\u003e\n\u003cli\u003eConstant f\/5.6 maximum aperture offers consistent performance throughout the zoom range.\u003c\/li\u003e\n\u003cli\u003eTwo Super ED elements greatly reduce chromatic aberrations and color fringing throughout the zoom range for greater clarity and color accuracy.\u003c\/li\u003e\n\u003cli\u003eOne aspherical element controls field curvature, distortion, and spherical aberrations in order to maintain a high degree of sharpness and accurate rendering.\u003c\/li\u003e\n\u003cli\u003eA linear AF motor is used for quick, quiet focusing performance to suit both photo and video applications. Additionally, an updated mechanism also fixes the linear motor position when turning the camera off so the focus position remains the same.\u003c\/li\u003e\n\u003cli\u003eA focus limiter switch lets you adjust the focusing range from 2' to infinity or from 16.4' to infinity for faster focusing performance when working with distant subjects.\u003c\/li\u003e\n\u003cli\u003eOptical Image Stabilization system compensates for up to five stops of camera shake to help realize sharper imagery when shooting handheld.\u003c\/li\u003e\n\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/li\u003e\n\u003cli\u003ePhysical aperture ring allows for intuitive adjustment over exposure settings, and incorporates a C (Command) position to permit camera-based aperture setting.\u003c\/li\u003e\n\u003cli\u003eDust- and weather-sealed magnesium-alloy construction enables working in harsh climates and temperatures as low as 14°F.\u003c\/li\u003e\n\u003cli\u003eCompatible with optional GF 1.4X TC WR Teleconverter, which extends the focal length to 140-280mm for even greater reach.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":30989413875811,"sku":"600020702","price":1799.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/1547736332000_1454226.jpg?v=1774445343"},{"product_id":"fujifilm-xf-16mm-f-2-8-r-wr-lens-black","title":"Fujifilm XF 16mm f\/2.8 R WR, Black, Ø49","description":"\u003cdiv\u003e\n\u003ch1\u003e\u003cstrong\u003eFUJIFILM XF 16mm f\/2.8 R WR Lens (Black)\u003c\/strong\u003e\u003c\/h1\u003e\n\u003c\/div\u003e\n\u003cul\u003e\n\u003cli\u003eProduct Highlights\u003c\/li\u003e\n\u003cli\u003eX-Mount Lens\/APS-C Format\u003c\/li\u003e\n\u003cli\u003e24mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/2.8 to f\/22\u003c\/li\u003e\n\u003cli\u003eTwo Aspherical Elements\u003c\/li\u003e\n\u003cli\u003eSuper EBC Coating\u003c\/li\u003e\n\u003cli\u003eStepping Autofocus Motor\u003c\/li\u003e\n\u003cli\u003eWeather-Sealed Construction\u003c\/li\u003e\n\u003cli\u003eRounded 9-Blade Diaphragm\u003c\/li\u003e\n\u003cli\u003eShow moreShow less\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"inner-wrapper clearfix\"\u003e\n\u003cdiv class=\"leftPanel\"\u003e\n\u003cdiv class=\"featureWrapper bulletlist clearfix\" data-selenium=\"featureWrapper\"\u003e\n\u003cdiv class=\"ov-wrapper js-overview-desc\"\u003e\n\u003cdiv class=\"ov-desc\"\u003e\n\u003cp class=\"ov-desc-paragraph\"\u003eContinuing \u003cb\u003eFUJIFILM\u003c\/b\u003e's series of compact, portable primes, the black \u003cb\u003eXF 16mm f\/2.8 R WR\u003c\/b\u003e is a 24mm-equivalent wide-angle lens, well-suited to landscape, nature, and architectural shooting. Its f\/2.8 maximum aperture balances size and speed, and is suitable for working in available lighting conditions while also limiting the overall size and weight of the lens for everyday use. The optical design features two aspherical elements to reduce distortion and spherical aberrations in order to produce greater sharpness and accurate rendering. A Super EBC coating is also used to control flare and ghosting for improved contrast and color fidelity when working in bright and backlit conditions. Complementing the optics is a stepping motor, along with an internal focusing design, which provides quick and especially quiet focusing performance. Additionally, the lens is weather-sealed to suit working in inclement conditions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sectionHeaders js-hiddenFeatures\" data-selenium=\"sectionHeaders\"\u003e\n\u003cul\u003e\n\u003cli\u003ePrime wide-angle lens is designed for APS-C-format FUJIFILM X-mount mirrorless cameras and provides a 24mm equivalent focal length.\u003c\/li\u003e\n\u003cli\u003eModerately bright f\/2.8 maximum aperture suits working in available light conditions and also helps to maintain a compact form factor.\u003c\/li\u003e\n\u003cli\u003eTwo aspherical elements limit distortion and spherical aberration in order to realize greater sharpness and accurate rendering.\u003c\/li\u003e\n\u003cli\u003eSuper EBC coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/li\u003e\n\u003cli\u003eStepping motor, along with an internal focusing design, affords fast and quiet autofocus performance that benefits both stills and video applications.\u003c\/li\u003e\n\u003cli\u003eThe lens body incorporates weather sealing to protect against dust and moisture, and to enable worry-free use in inclement conditions and freezing temperatures as low as 14°F.\u003c\/li\u003e\n\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":30989447626851,"sku":"16611655","price":449.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/3797a9a3b21a15a25761077635811696.jpg?v=1774445352"},{"product_id":"fujifilm-gf-50mm-f-3-5-r-lm-wr-lens","title":"Fujifilm GF 50mm f\/3.5 R LM WR, Ø62","description":"\u003ch1\u003eFujifilm GF50\/3.5 GF 50mm f\/3.5 R LM WR, Ø62\u003c\/h1\u003e\n\u003cul class=\"top-section-list\" data-selenium=\"highlightList\"\u003e\n\u003cli class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\" data-selenium=\"sellingPointsListItem\"\u003eFUJIFILM G Mount\u003c\/li\u003e\n\u003cli class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\" data-selenium=\"sellingPointsListItem\"\u003e40mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\" data-selenium=\"sellingPointsListItem\"\u003eAperture Range: f\/3.5 to f\/32\u003c\/li\u003e\n\u003cli class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\" data-selenium=\"sellingPointsListItem\"\u003eOne Aspherical Element\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"inner-wrapper clearfix\"\u003e\n\u003cdiv class=\"leftPanel\"\u003e\n\u003cdiv class=\"featureWrapper bulletlist clearfix\" data-selenium=\"featureWrapper\"\u003e\n\u003cdiv class=\"ov-wrapper js-overview-desc\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"productDescription_3d-uhdpIFfxbuhG5B7_INl\" data-selenium=\"overviewLongDescription\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"productDescription_3d-uhdpIFfxbuhG5B7_INl\" data-selenium=\"overviewLongDescription\"\u003e\n\u003cdiv\u003e\n\u003cp\u003eCharacterized by its especially slim design, the \u003cb\u003eGF 50mm f\/3.5 R LM WR\u003c\/b\u003e from \u003cb\u003eFUJIFILM\u003c\/b\u003e is a compact 40mm-equivalent prime designed for the medium format G-mount GFX camera system. Its sleek profile makes it ideal for walkaround, everyday shooting, and completes a truly portable medium format system. The optical design incorporates one aspherical element, which controls distortion and spherical aberrations in order to realize a high degree of sharpness and clarity. Balancing the optical attributes, the lens also utilizes a linear AF motor for quick and quiet focusing performance, while a manual aperture ring also avails intuitive exposure adjustment and a Command position permits making camera-based aperture selections. Additionally, the lens is also dust-, freeze-, and weather-resistant for use in trying environmental conditions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cul\u003e\n\u003cli\u003ePrime 50mm lens offers a 40mm equivalent focal length to realize a normal field of view for working with a variety of subjects.\u003c\/li\u003e\n\u003cli\u003eImpressively compact \"pancake\" design makes this lens especially portable and ideal for everyday shooting.\u003c\/li\u003e\n\u003cli\u003eThe nine elements, six groups optical design incorporates one aspherical element to reduce spherical aberrations and distortions for cleaner, more realistic rendering and sharper image quality.\u003c\/li\u003e\n\u003cli\u003eA linear AF motor is used for especially quick and quiet focusing performance and is well-suited to both photo and video applications.\u003c\/li\u003e\n\u003cli\u003ePhysical aperture ring allows for intuitive adjustment over exposure settings, and incorporates a C (Command) position to permit camera-based aperture setting.\u003c\/li\u003e\n\u003cli\u003eDust- and weather-sealed physical construction enables working in harsh climates and temperatures as low as 14°F.\u003c\/li\u003e\n\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":30990697693283,"sku":"600021097","price":1149.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/ff07f76f2100b95d04590d09c0455e43.jpg?v=1774445421"},{"product_id":"fujifilm-xf80-2-8-b-xf-80mm-f-2-8-r-lm-ois-wr","title":"Fujifilm XF 80mm f\/2.8 R LM OIS WR Macro, Ø62","description":"\u003ch1\u003e\u003c\/h1\u003e\n\u003cdiv\u003e\n\u003cdiv data-selenium=\"overviewLongDescription\" class=\"productDescription_3d-uhdpIFfxbuhG5B7_INl\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eFujifilm XF80\/2.8\/B XF 80mm f\/2.8 R LM OIS WR MACRO, Ø62\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eDesigned for close-up shooting, the\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM XF 80mm f\/2.8 R LM OIS WR Macro\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eis a 122mm equivalent telephoto prime for X-mount mirrorless cameras. The long focal length coupled with the f\/2.8 maximum aperture is well-suited to isolating subject matter, especially when paired with the short 9.8\" minimum focusing distance, and a 1:1 life-size magnification is ideal for macro shooting. A Floating Focus System benefits close-up work by using two distinct focusing groups in order to maintain image quality throughout the focus range, and a linear motor ensures quick, quiet autofocus performance. Additionally, a five stop-effective optical image stabilization system complements making sharp imagery by minimizing the appearance of camera shake.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eIn regard to the optical design, this lens employs one aspherical element and four low dispersion elements to realize sharp, clear imagery void of both chromatic and spherical aberrations. A Super EBC coating has also been applied to suppress flare and ghosting when working in bright and backlit conditions. Additionally, enabling the lens's use in harsh environments, it is weather-sealed and also features a fluorine coating on the front element to guard against moisture, smudging, and dust.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eShort telephoto prime lens is designed for APS-C-format FUJIFILM X-mount mirrorless cameras and provides a 122mm equivalent focal length.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eMacro lens affords a life-size 1:1 magnification ratio along with a 9.8\" minimum focusing distance for working with close-up subjects.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eFour extra-low dispersion elements, including one Super ED element, are used to greatly reduce color fringing and chromatic aberrations in order to produce high clarity and color fidelity.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eOne aspherical element controls distortion, curvature of field, and spherical aberrations, which helps to improve sharpness and realize more accurate rendering.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eSuper EBC coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eFloating Focus System employs two distinct groups of focusing elements for faster performance as maintained image quality throughout the focusing range.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eLinear motor autofocus system delivers smooth, near-silent performance that is especially beneficial to video applications and when working in noise-sensitive areas.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eFocus range limiter switch allows you to constrain the focus range to between 9.8\" to 1.6', 1.6' to infinity, or for the whole 9.8\" to infinity range for more responsive focusing depending on the distance to your subject.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eA five stop-effective optical image stabilization system minimizes the appearance of camera shake for sharper handheld shooting in low-light conditions and with slower shutter speeds.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eThe lens body is weather-sealed to protect against dust and moisture, and to enable worry-free use in inclement conditions. Additionally, this design also permits working in temperatures as low as 14°F.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eA fluorine coating has been applied to the front lens element to guard against smudging, moisture, and dust.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eCompatible with optional XF 1.4x TC WR and XF 2x TC WR teleconverters for extending the effective focal length to an equivalent 171mm and 244mm, respectively.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":31491024650339,"sku":"16559168","price":1399.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/bfe841c66bb24d5d8a8f8cbd16d916f3.jpg?v=1774445478"},{"product_id":"fujifilm-xf55200-xf-55-200mm-f-3-5-4-8-r-lm-ois","title":"Fujifilm XF 55-200mm f\/3.5-4.8 R LM OIS, Ø62","description":"\u003ch1\u003eFujifilm XF55200 XF 55-200mm f\/3.5-4.8 R LM OIS, Ø62\u003c\/h1\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"productDescription_3d-uhdpIFfxbuhG5B7_INl\" data-selenium=\"overviewLongDescription\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003e\n\u003cp\u003eCovering a versatile telephoto range, the\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eXF 55-200mm f\/3.5-4.8 R LM OIS\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003efrom\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eis an 84-305mm-equivalent zoom well-suited for sports, event photography, and portraiture. Its optical design incorporates two extra-low dispersion elements and one aspherical element, which help to reduce a variety of aberrations in order to achieve greater clarity and sharpness. A Super EBC coating also helps to suppress flare and ghosting for greater contrast and color accuracy when working in bright and backlit conditions. Complementing the optics, an optical image stabilization system minimizes the appearance of camera shake by 4.5 stops in order to achieve sharper handheld photos. Also, a linear AF motor provides quick and quiet focusing performance to benefit both stills and video use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eTelephoto zoom is designed for APS-C-format FUJIFILM X-mount mirrorless cameras and offers an 84-305mm equivalent focal length range.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eTwo extra-low dispersion elements, including one Super ED element, are used to greatly reduce color fringing and chromatic aberrations in order to produce high clarity and color fidelity throughout the zoom range.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eOne aspherical element limits distortion and spherical aberration in order to realize greater sharpness and accurate rendering.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eSuper EBC coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eA 4.5 stop-effective optical image stabilization system minimizes the appearance of camera shake for sharper handheld shooting in low-light conditions and with slower shutter speeds.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eLinear motor delivers quick, quiet, and smooth autofocus performance that is especially beneficial when working with fast-moving subjects.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eRounded seven-blade diaphragm contribute to a pleasing out-of-focus quality to benefit the use of selective focus and shallow depth of field techniques.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":31561936699491,"sku":"16384941","price":849.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/d478eca00fa1d30495a21e75af8bf2c0.jpg?v=1774445558"},{"product_id":"fujifilm-gf45100-4-gf-45-100mm-f-4-r-lm-wr-lens","title":"Fujifilm GF 45-100mm f\/4 R LM WR, Ø82","description":"\u003ch1\u003eFujifilm GF45100\/4 GF 45-100mm f\/4 R LM WR, Ø82\u003cbr\u003e\n\u003c\/h1\u003e\n\u003cp\u003eCombining rugged construction with high-performance optics, GF45-100mmF4 R LM OIS WR is an incredibly versatile lens that is perfect for capturing nature, landscapes, or portraits. Featuring powerful 5-axis image stabilization, one super ED lens elements, and a near-silent, high speed autofocus motor, this is the perfect tool for creating images in challenging and unpredictable situations because its dust- and weather-resistant construction allows the lens to operate in temperatures down to -10 degrees Celsius \/ 14 degrees Fahrenheit and its high-resolution performance and wonderfully smooth bokeh will capture the atmosphere of any scene or subject.\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAstonishing image resolving power and wide tonal reproduction: GF45-100mmF4 R LM OIS WR consists of 16 elements in 12 groups, including three aspherical elements, one Super ED element and one ED element to effectively control spherical aberration, field curvature and chromatic aberration to deliver astonishing image sharpness.\u003c\/li\u003e\n\u003cli\u003eCompact and lightweight Large Format standard zoom: Weighing 2.2lb (1,005g), measuring 5.69in (144.5mm) long, and having a diameter of 3.66in (93mm), the lens is extremely portable and compact despite being a 2.2x zoom for a Large Format camera system.\u003c\/li\u003e\n\u003cli\u003eFast, quiet and highly-accurate AF: The use of an Internal Focusing system has reduced the size and weight of the focusing group, which is driven by a linear motor to achieve fast, quiet and highly accurate AF.\u003c\/li\u003e\n\u003cli\u003ePowerful image stabilization: The lens is equipped with five stop image stabilization (CIPA guidelines), allowing photographers to make the most of the high-resolution sensors found in GFX System Cameras, especially when making images hand-held.\u003c\/li\u003e\n\u003cli\u003eHighly robust design that withstands various shooting conditions: The lens has 11 seals for dust and weather resistance to allow for peace of mind in tough environments, allowing for operation at temperatures down to -10 degrees Celsius \/ 14 degrees Fahrenheit.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":31976034205795,"sku":"600021497","price":2099.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/0527b28b84d2cf8ce2cc9daeb9d085e5.jpg?v=1774445778"},{"product_id":"fujifilm-xc35-2-xc-35mm-f-2-lens","title":"Fujifilm XC 35mm f\/2, Ø43","description":"\u003ch1 data-canvas-width=\"590.592\"\u003eFujifilm XC35\/2 XC 35mm f\/2, Ø43\u003c\/h1\u003e\n\u003cdiv data-canvas-width=\"590.592\"\u003e\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"590.592\"\u003eThe FUJINON XC 35mm F2 lens is a light-weight prime lens that gives photographers an equivalent to 52 mm field of view on 35mm format. Weighing just 130 g and measuring 46.5 mm in length, this new prime lens has nine elements including two aspherical lens elements in six groups that produce sharp and crisp images with creamy, beautiful bokeh.\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"588.435\"\u003eAF operation is quick and near silent thanks to the use of an internal focus system and a stepping motor, which is used to drive the focusing elements quickly and accurately.\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"582.3764999999999\"\u003e\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"211.605\"\u003e\u003cstrong\u003eHigh Resolution Performance:\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"537.6600000000001\"\u003eEdge-to-edge sharpness from the center to the corners of the frame is achieved\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"766.0350000000001\"\u003eby the precise arrangement of nine lens elements in six groups. This lens also includes two aspherical elements,\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"746.52\"\u003ewhich serve to suppress the image degrading effects of chromatic aberration and field curvature imperfection.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"179.99999999999997\"\u003e\u003cstrong\u003eCompact and Lightweight:\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"617.43\"\u003eWeighing just 4.59 oz (130 g) and measuring 1.83 in (46.5 mm) in length, this new prime lens\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"770.8349999999998\"\u003eis a great companion for any X Series Body and is also a great option for beginning photographers looking to step\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"448.75499999999994\"\u003eaway from their kit lenses to make their first prime lens purchase.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"177.97500000000002\"\u003e\u003cstrong\u003eFast and Quiet Autofocus:\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"609.1034999999999\"\u003eThe inner focusing AF system uses a stepping motor to move focusing elements into place\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"793.1114999999999\"\u003ethrough precise electrical pulses. This helps the lens achieve focus quickly and accurately with near-silent operation.\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":31976089354339,"sku":"16647434","price":239.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/b9714215ecaac2282740d721562595aa.jpg?v=1774445786"},{"product_id":"fujifilm-xf14-2-8-xf-14mm-f-2-8-r-1","title":"Fujifilm XF 14mm f\/2.8 R, Ø58","description":"\u003cdiv\u003e\n\u003cdiv class=\"productDescription_3d-uhdpIFfxbuhG5B7_INl\" data-selenium=\"overviewLongDescription\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003e\n\u003ch1\u003eFujifilm XF14\/2.8 XF 14mm f\/2.8 R, Ø58\u003c\/h1\u003e\n\u003cp\u003eA bright wide-angle prime, the\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eXF 14mm f\/2.8 R\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003efrom\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eis a 21mm-equivalent lens featuring a broad angle of view well-suited for landscape, interior, and astrophotography applications. Its optical design incorporates a pair of aspherical elements to control distortion and spherical aberrations, and three extra-low dispersion elements are also featured, which help to reduce color fringing for improved clarity. A Super EBC coating is used, too, to reduce flare and ghosting for improved color accuracy and contrast when working in bright and backlit situations.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eWide-angle prime lens is designed for APS-C-format FUJIFILM X-mount mirrorless cameras and provides a 21mm equivalent focal length.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eBright f\/2.8 maximum aperture balances a compact design with lens speed for working in difficult lighting conditions and is also suitable for astrophotography applications.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eTwo aspherical elements limit distortion and spherical aberrations in order to realize greater sharpness and accurate rendering.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eThree extra-low dispersion elements greatly reduce color fringing and chromatic aberrations in order to produce greater clarity and color accuracy.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eSuper EBC coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":32171606147171,"sku":"16276481","price":999.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/e8e54162074be0e55e72964c1041af43_98296337-46ec-4ddb-983c-6d4a35dce4ce.jpg?v=1774445869"},{"product_id":"fujifilm-gf30-3-5-gf-30mm-f-3-5-r-wr-lens","title":"Fujifilm GF 30mm f\/3.5 R WR, Ø58","description":"\u003ch1\u003eFujifilm GF30\/3.5 GF 30mm f\/3.5 R WR, Ø58\u003c\/h1\u003e\n\u003cp\u003eCombining its lightweight design with high-performance optics, GF30mmF3.5 R WR is an incredibly versatile lens that is perfect for landscapes, street photography, group portraits and architecture. With its incredibly accurate auto-focus, this lens is designed to create superb images in challenging and unpredictable situations. Its dust- and weather-resistant construction allows the lens to operate in damp, humid conditions and in temperatures down to 14 degrees Fahrenheit (-10 degrees Celsius). Its high-resolution performance and wonderfully smooth bokeh will reproduce the atmosphere of virtually any scene or subject. FUJINON GF30mmF3.5 R WR\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFEATURES:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEngineered to provide incredible image quality: FUJIFILM GFX System digital cameras produce images with incredibly high resolution. This requires lenses to be precisely engineered so that they can properly resolve images with clarity and detail. GF30mmF3.5 R WR consists of 13 elements in 10 groups, including two aspherical and two ED lens elements to minimize spherical aberration and barrel distortion. Crafted to produce sharp images, rich tones, and very little focus breathing, this lens is compact and perfectly suited for the needs of any photographer.\u003c\/li\u003e\n\u003cli\u003eLightweight and versatile for any shooting situation: Weighing in at just 1.2 lb (510g), GF30mmF3.5 R WR is incredibly compact and portable, despite it being designed for a Large Format camera system. Combined with its 24mm equivalent focal length, this lens is a great choice for landscape, street photography, or wide-angle environmental portrait because it will produce edge-to-edge sharpness throughout the image.\u003c\/li\u003e\n\u003cli\u003eFast, quiet and highly-accurate AF: The size and weight of the focusing group is small and compact, which assists the lens in achieving focus quickly and accurately no matter the situation.\u003c\/li\u003e\n\u003cli\u003eWeather resistant to keep the images coming: Work fearlessly in dusty or damp environments and keep peace of mind when in freezing or humid conditions. Weather sealed to protect against moisture and dust, this lens is capable of operating in temperatures down to 14°F (-10°C) and will be ready to make images when you are.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":32745473572963,"sku":"600021771","price":1949.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/c2b82b00790a803f753b9b69058edb6f.jpg?v=1774448294"},{"product_id":"fujifilm-xf50-1-b-xf-50mm-f-1-0-r-wr","title":"Fujifilm XF 50mm f\/1.0 R WR, Ø77","description":"\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"\" data-selenium=\"overviewLongDescription\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html\" data-mce-fragment=\"1\"\u003e\n\u003ch1 data-mce-fragment=\"1\"\u003eFujifilm XF50\/1\/B XF 50mm f\/1.0 R WR, Ø77\u003c\/h1\u003e\n\u003cp data-mce-fragment=\"1\"\u003eIt's all about speed with the\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003eFUJIFILM XF 50mm f\/1.0 R WR\u003c\/b\u003e; a portrait-length prime lens featuring an impressive and unique f\/1.0 maximum aperture. This bright design benefits working in low-light conditions and, especially coupled with the short tele focal length, also affords immense control over depth of field for isolating subject matter with selective focus. Beyond just speed, the 50mm f\/1.0 is also characterized by an advanced optical system aspherical and extra-low dispersion elements to control a variety of aberrations. A Super EBC coating also suppresses flare and ghosting for greater contrast when working in bright and backlit conditions. Additionally, complementing the optics is a fast-performing DC autofocus motor and a robust physical design that is weather-sealed to suit working in trying environmental conditions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"\" data-mce-fragment=\"1\"\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html\" data-mce-fragment=\"1\"\u003ePrime portrait-length lens is designed for APS-C-format FUJIFILM X-mount mirrorless cameras and provides a 76mm equivalent focal length.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html\" data-mce-fragment=\"1\"\u003eExceptionally bright f\/1.0 maximum aperture excels in difficult lighting conditions and also provides impressive control over depth of field for isolating subject matter using selective focus techniques.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html\" data-mce-fragment=\"1\"\u003eOne aspherical element limits distortion and spherical aberration in order to realize greater sharpness and accurate rendering.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html\" data-mce-fragment=\"1\"\u003eTwo extra-low dispersion elements reduce color fringing and chromatic aberrations in order to provide greater clarity and color accuracy.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html\" data-mce-fragment=\"1\"\u003eSuper EBC coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html\" data-mce-fragment=\"1\"\u003eDC autofocus motor is well-suited moving the large elements and helps to realize quick, accurate, and smooth focusing performance.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html\" data-mce-fragment=\"1\"\u003eRounded nine-blade diaphragm contributes to a pleasing out-of-focus quality to benefit the use of selective focus and shallow depth of field techniques.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html\" data-mce-fragment=\"1\"\u003eWeather-resistant design incorporates 11 distinct seals that prevent dust and moisture from entering the lens and to enable worry-free use in inclement conditions and freezing temperatures as low as 14°F.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":33015089266787,"sku":"16664339","price":1799.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/548a92d560d090608f3e9daa18ba0933.jpg?v=1774448346"},{"product_id":"fujifilm-xf100400-xf-100-400mm-f-4-5-5-6-r-lm-ois-wr","title":"Fujifilm XF 100-400mm f\/4.5-5.6 R LM OIS WR, Ø77","description":"\u003cdiv class=\"title_3Dx0bIfIE-IxSQhNjp7-Yp\" data-mce-fragment=\"1\"\u003e\n\u003ch1 data-selenium=\"sellingPointsTitle\" class=\"title4_1Re_AHLZOUJFrzzGsoYhGH reset_gKJdXkYBaMDV-W3ignvsP primary_ELb2ysditdCtk24iMBTUs\" data-mce-fragment=\"1\"\u003eFujifilm XF100400 XF 100-400mm f\/4.5-5.6 R LM OIS WR, Ø77\u003c\/h1\u003e\n\u003cdiv data-selenium=\"sellingPointsTitle\" class=\"title4_1Re_AHLZOUJFrzzGsoYhGH reset_gKJdXkYBaMDV-W3ignvsP primary_ELb2ysditdCtk24iMBTUs\" data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cdiv data-selenium=\"sellingPointsTitle\" class=\"title4_1Re_AHLZOUJFrzzGsoYhGH reset_gKJdXkYBaMDV-W3ignvsP primary_ELb2ysditdCtk24iMBTUs\" data-mce-fragment=\"1\"\u003eKey Features\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cul class=\"list_22p_DbxsLr4MV-m3EOA_5T\" data-mce-fragment=\"1\"\u003e\n\u003cli class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\" data-selenium=\"sellingPointsListItem\" data-mce-fragment=\"1\"\u003eX-Mount Lens\/APS-C Format\u003c\/li\u003e\n\u003cli class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\" data-selenium=\"sellingPointsListItem\" data-mce-fragment=\"1\"\u003e152-609mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\" data-selenium=\"sellingPointsListItem\" data-mce-fragment=\"1\"\u003eAperture Range: f\/4.5 to f\/22\u003c\/li\u003e\n\u003cli class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\" data-selenium=\"sellingPointsListItem\" data-mce-fragment=\"1\"\u003eFive ED Elements, One Super ED Element\u003c\/li\u003e\n\u003cli class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\" data-selenium=\"sellingPointsListItem\" data-mce-fragment=\"1\"\u003eTwin Linear Autofocus Motors\u003c\/li\u003e\n\u003cli class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\" data-selenium=\"sellingPointsListItem\" data-mce-fragment=\"1\"\u003eOptical Image Stabilization\u003c\/li\u003e\n\u003cli class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\" data-selenium=\"sellingPointsListItem\" data-mce-fragment=\"1\"\u003eWeather-Sealed Design, Fluorine Coating\u003c\/li\u003e\n\u003cli class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\" data-selenium=\"sellingPointsListItem\" data-mce-fragment=\"1\"\u003eRounded 9-Blade Diaphragm\u003c\/li\u003e\n\u003cli class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\" data-selenium=\"sellingPointsListItem\" data-mce-fragment=\"1\"\u003e77mm UV Filter\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":33109396062307,"sku":"16501109","price":2249.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/5516e9e33db8d0494b4901ac92ea1550.jpg?v=1774448369"},{"product_id":"fujifilm-xf1024-4-roiswr-xf-10-24mm-f-4-r-ois-wr-lens","title":"Fujifilm XF 10-24mm f\/4 R OIS WR, Ø72","description":"\u003ch1 data-mce-fragment=\"1\"\u003eFujifilm XF1024\/4\/ROISWR XF 10-24mm f\/4 R OIS WR, Ø72\u003c\/h1\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv data-mce-fragment=\"1\" data-selenium=\"overviewLongDescription\" class=\"\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"js-injected-html\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eSporting a revised physical design, the\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003eFUJIFILM XF 10-24mm f\/4 R OIS WR\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eis a versatile wide-angle zoom now featuring robust weather sealing along with more intuitive handling. This 15-36mm-equivalent zoom is characterized by its constant f\/4 maximum aperture and advanced optics, which utilize a series of extra-low dispersion and aspherical elements to correct both chromatic and spherical aberrations for high color accuracy, sharpness, and accurate rendering. A Super EBC coating also suppresses flare and ghosting for improved contrast and color neutrality when working in strong lighting conditions. Benefitting the optics, an updated optical image stabilization system minimizes the appearance of camera shake by 3.5 stops for improved sharpness when shooting handheld and a stepping motor offers quick and quiet autofocus performance. Additionally, a reworked physical design includes slimmer focusing and aperture rings, a lockable 'A' position and f\/stop scale, and the lens now sports a dust- and moisture-sealed design for working in harsh environments.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"\"\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"js-injected-html\"\u003eWide-angle zoom is designed for FUJIFILM X-mount mirrorless cameras and provides a 15-36mm equivalent focal length range.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"js-injected-html\"\u003eConstant f\/4 maximum aperture offers consistent performance throughout the zoom range and also helps to realize a relatively compact and lightweight design.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"js-injected-html\"\u003eFour extra-low dispersion elements are used to reduce color fringing and chromatic aberrations in order to produce high clarity and color fidelity throughout the zoom range.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"js-injected-html\"\u003eFour aspherical elements control distortion and spherical aberrations, which helps to improve sharpness and realize more accurate rendering.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"js-injected-html\"\u003eSuper EBC coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"js-injected-html\"\u003eStepping motor, along with an internal focusing design, affords fast and near-silent autofocus performance that benefits both stills and video applications.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"js-injected-html\"\u003eOptical image stabilization minimizes the appearance of camera shake by 3.5 stops to better enable handheld shooting with slower shutter speeds.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"js-injected-html\"\u003eRounded seven-blade diaphragm contributes to a pleasing out-of-focus quality to benefit the use of selective focus and shallow depth of field techniques.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"js-injected-html\"\u003eUpdated physical design incorporates a locking 'A' position on the aperture ring, along with a labeled f\/stop scale, and both the aperture and focus rings have been reduced in size to help lessen overall the weight by 0.9 oz compared to the previous version of this focal length.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"js-injected-html\"\u003eWeather-resistant design prevents dust and moisture from entering the lens and to enable worry-free use in inclement conditions and freezing temperatures as low as 14°F.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":33180738846819,"sku":"16666753","price":1199.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/14fb5ced0df9a933811893b4defef63d.jpg?v=1774448382"},{"product_id":"fujifilm-bcp002-body-cap-f-gfx50s","title":"Fujifilm BCP002 Body Cap F\/GFXs","description":"\u003cdiv class=\"description-wrap\" data-mce-fragment=\"1\"\u003e\n\u003ch1 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eFujifilm BCP002 Body Cap F\/GFX50S\u003c\/span\u003e\u003c\/h1\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eDedicated to the \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003eFUJIFILM\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e GFX 50S medium format mirrorless camera, the \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003eBCP-002 Body Cap\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e is a spare or replacement item for the one originally included with the body. It is used to protect the image sensor and prevent dust from entering the camera body when not in use.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe Fujifilm BCP-002 Body Cap is specially designed for GFX Mirrorless Digital Camera.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pdp-compatibility-wrapper productFeature section col1\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"pdp-compatibility-header\" data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":33247487066211,"sku":"16539754","price":16.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/b7a0d6943a1f4ef578137736cbbefc0c.jpg?v=1774448387"},{"product_id":"fujifilm-gf80-1-7-gf-80mm-f-1-7-r-wr-lens","title":"Fujifilm GF 80mm f\/1.7 R WR, Ø77","description":"\u003ch1 data-canvas-width=\"813.0119999999998\" data-mce-fragment=\"1\"\u003eFujifilm GF80\/1.7 GF 80mm F\/1.7 R WR, Ø77\u003c\/h1\u003e\n\u003cdiv data-canvas-width=\"813.0119999999998\" data-mce-fragment=\"1\"\u003eWith its super-wide aperture of F1.7, GF80mmF1.7 R WR heralds a new era in large format digital image-making. Until now, it has\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"807.6899999999999\" data-mce-fragment=\"1\"\u003enot been possible to use autofocus at such a wide aperture, on a medium or large format digital mirrorless system. This not only\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"836.1899999999998\" data-mce-fragment=\"1\"\u003ecreates huge opportunities for wedding and portrait photographers on location, but it also opens new possibilities for image-makers\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"811.8900000000001\" data-mce-fragment=\"1\"\u003eof other genres as well. Spectacular edge-to-edge sharpness even at its widest aperture, combined with stunning bokeh, delivers\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"828.3000000000002\" data-mce-fragment=\"1\"\u003eimages of outstanding quality. And with a portable, weather-resistant body, GF80mmF1.7 R WR lets you finally stop dreaming about\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"403.9799999999998\" data-mce-fragment=\"1\"\u003ethe images that you could be making and start thinking about th\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"181.32\" data-mce-fragment=\"1\"\u003ee images you will be making.\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"181.32\" data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"181.32\" data-mce-fragment=\"1\"\u003e\n\u003cdiv\u003e·\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"313.91999999999996\"\u003eA New Benchmark In Large Format Photography Lenses:\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"440.7866666666667\"\u003eStart creating freely with the elegance and style of large format digital and the\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"760.5866666666667\"\u003eworld’s fastest ever lens with autofocus (AF) for a medium or large format mirrorless digital camera system. GF80mmF1.7 R WR will help\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"727.6133333333331\"\u003eyou create razor-sharp images in stunning, high resolution and give you absolute confidence that it will produce incredible results\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"441.57200000000006\"\u003eevery time, even when the depth of field is shallow and the light levels are low.\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003eFEATURES \u0026amp; BENEFITS\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"166.1933333333333\"\u003e\u003cstrong\u003eA Recipe for Portrait Success:\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"600.24\"\u003eGF80mmF1.7 R WR’s incredibly wide aperture works together with the GFX imaging sensor, which is almost\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"781.2666666666667\"\u003etwice as large as that of full frame cameras, to provide an unparalleled level of image quality for anyone passionate about making portraits.\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"790.9466666666667\"\u003eThe beautifully smooth bokeh produced by this combination creates astounding separation between a subject and its background that results\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"265.46666666666664\"\u003ein truly mesmerizing and unforgettable images.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"275.6133333333333\"\u003e\u003cstrong\u003eThe Perfect Companion In the Studio and Beyond:\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"527.9333333333332\"\u003eSeamlessly step from the studio to an offsite location and be assured that GF80mmF1.7 R WR’s\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"339.9733333333333\"\u003ecompact design will be up to the task. At just 3.9 inches (99.2\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"425.3066666666666\"\u003emm) long and weighing approximately 1.75 lbs. (795g) this lens will be sure\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"739.1599999999999\"\u003eto accompany you on plenty of excursions. Whether it’s documenting fast-paced weddings or demanding days on location, enjoy the\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"493.0386666666667\"\u003eimage quality of large format digital with the freedom of mirrorless like never before.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"141.07333333333332\"\u003e\u003cstrong\u003eAchieve Ultimate Quality:\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"599.0533333333333\"\u003eDesigned to realize the full resolution of GFX imaging sensors GF80mmF1.7 R WR lens consistently delivers\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"746.1053333333334\"\u003ewide-open, edge-to-edge sharpness where you want it, while 9 rounded diaphragm blades ensure irresistible bokeh where you don’t.\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"711.5066666666665\"\u003eComprised of 12 elements in 9 groups, including one aspherical and two ED elements to ensure each pixel is perfectly resolved,\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"760.8119999999999\"\u003eFUJINON GF80mm F1.7 R WR lens upholds Fujifilm’s reputation for creating precise and outstanding optics with incredible image quality.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"164.92666666666665\"\u003e\u003cstrong\u003eBe Free To Pursue Perfection:\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"586.6666666666664\"\u003eSuch a lightweight, compact, and portable design means you’re going to want to take GF80mmF1.7 R WR\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"790.6666666666662\"\u003eeverywhere. That’s why it has been designed to withstand the toughest conditions. Its durable and rugged construction benefits from internal\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"767.9053333333334\"\u003eseals which provide dust- and weather-resistance that can operate in temperatures as low as 14°F (-10°C). With the addition of a fluorine\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"771.8386666666665\"\u003ecoating to the front lens element, which is water-, dust-, and dirt-repellent, you have a professional optic that is ready to frame perfection,\u003c\/div\u003e\n\u003cdiv data-canvas-width=\"152.87999999999997\"\u003enearly wherever you find it.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":33397961424995,"sku":"600022103","price":2099.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/25b39f42a3803df7d6ec49afcaec0048.jpg?v=1774448432"},{"product_id":"fujifilm-xf70300-xf-70-300mm-f-4-5-6-r-lm-oir-wr-lens","title":"Fujifilm XF 70-300mm f\/4-5.6 R LM OIS WR Lens","description":"\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"\" data-selenium=\"overviewLongDescription\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html\" data-mce-fragment=\"1\"\u003e\n\u003ch1 data-mce-fragment=\"1\"\u003eFujifilm XF70300 XF 70-300mm f\/4-5.6 R LM OIS WR LENS\u003c\/h1\u003e\n\u003cp data-mce-fragment=\"1\"\u003eLong-reaching yet lightweight, the\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003eFUJIFILM XF 70-300mm f\/4-5.6 R LM OIS WR\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eis a versatile 107-457mm-equivalent telephoto zoom positioned to be an ideal companion for long-range outdoor shooting. Ideally suited for landscape, wildlife, and nature photography, this zoom features a versatile feature-set, including 5.5 stop-effective OIS to help reduce camera shake, unique close-focusing capabilities for working with nearby subjects, and fast AF performance due to a smooth, quiet linear motor. The lens also sports a weather-sealed design to benefit working in harsh climates. Optically, this lens features a pair of extra-low dispersion elements and one aspherical element to correct a variety of aberrations and realize a high degree of sharpness and clarity. Additionally, a nine-blade diaphragm contributes to a pleasing bokeh quality when working with selective focus techniques.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"\" data-mce-fragment=\"1\"\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html\" data-mce-fragment=\"1\"\u003eVersatile telephoto zoom is designed for APS-C-format FUJIFILM X-mount mirrorless cameras and offers a 107-457mm equivalent focal length range.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html\" data-mce-fragment=\"1\"\u003eTwo extra-low dispersion elements are used to greatly reduce color fringing and chromatic aberrations in order to produce high clarity and color fidelity throughout the zoom range.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html\" data-mce-fragment=\"1\"\u003eOne aspherical element controls distortion and spherical aberrations in order to achieve high sharpness, accurate rendering, and low distortion.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html\" data-mce-fragment=\"1\"\u003eA 5.5 stop-effective optical image stabilization system Minimizes the appearance of camera shake for sharper handheld shooting in low-light conditions and with slower shutter speeds.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html\" data-mce-fragment=\"1\"\u003eLinear autofocus motor delivers quick, quiet, and smooth autofocus performance that is especially beneficial when working with fast-moving subjects.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html\" data-mce-fragment=\"1\"\u003eMinimum focusing distance of 2.7' and a 1:3 maximum magnification ratio suit working with close-up subjects.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html\" data-mce-fragment=\"1\"\u003eA focus limiter switch on the side of the lens barrel lets you constrain the focusing range to either the full range of 2.7' to infinity, or from 16.4' to infinity for faster focusing performance with distant subjects.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html\" data-mce-fragment=\"1\"\u003eWeather-sealed lens body protects against dust and moisture, and to enable worry-free use in inclement conditions and freezing temperatures as low as 14°F.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html\" data-mce-fragment=\"1\"\u003eRounded nine-blade diaphragm contribute to a pleasing out-of-focus quality to benefit the use of selective focus and shallow depth of field techniques.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html\" data-mce-fragment=\"1\"\u003eCompatible with optional XF 1.4x TC WR and XF 2x TC WR teleconverters.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":33400788713571,"sku":"16666868","price":949.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/5748d8155770de852b303d45042f6816.jpg?v=1774448441"},{"product_id":"fujifilm-xf18-1-4-xf-18mm-f-1-4-r-lm-wr-lens","title":"Fujifilm XF 18mm f\/1.4 R LM WR, Ø62","description":"\u003ch1\u003eFujifilm XF18\/1.4 XF 18mm f\/1.4 R LM WR, Ø62\u003c\/h1\u003e\n\u003cp\u003eGet up close and wide open with Fujifilm’s versatile new prime lens – the high-quality, portable, and weather-resistant FUJINON XF18mmF1.4 R LM WR. With a focal length equivalent to 27mm, it’s the perfect choice for sprawling landscapes, the sights and sounds of the street, and everything else in between. Be ready for any creative outburst with lightning-fast autofocus, a wide F1.4 aperture, and weather resistance to allow for continued operation in dusty, moist, and freezing conditions. XF18mmF1.4 is ready to be a constant companion, wherever your adventures take you, capable of extracting every last bit of detail from any X Series mirrorless camera.\u003c\/p\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":39323250491491,"sku":"16673794","price":1049.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/a6642f166327e9890c4796e716d0e15e.jpg?v=1774448519"},{"product_id":"fujifilm-xf18-2-xf-18mm-f-2-r-o52","title":"Fujifilm XF 18mm f\/2 R, Ø52","description":"\u003cp\u003eFujifilm XF 18mm f\/2 R, Ø52\u003c\/p\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":39356856959075,"sku":"16240743","price":699.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/23826c99249698e952c063658f1cfc50.jpg?v=1774448526"},{"product_id":"fujifilm-gf3570-gf-35-70mm-f-4-5-5-6-wr-o77-nov-30","title":"Fujifilm GF 35-70mm f\/4.5-5.6 WR, Ø77","description":"\u003ch1\u003eFujifilm GF3570 GF 35-70mm f\/4.5-5.6 WR, Ø77\u003c\/h1\u003e\n\u003cblockquote\u003e\n\u003cp\u003eThis is a brilliantly compact, lightweight zoom lens for Fuji’s ever-expanding medium-format system at an amazingly low price-point, especially if you buy one bundled with the equally new GFX 50S II camera body.\u003c\/p\u003e\n\u003cp\u003eThe GF 35-70mm is a sharp lens in the centre throughout the zoom and aperture range, although you need to stop down to get similar sharpness at the edges of the frame.\u003c\/p\u003e\n\u003cp\u003eIt exhibits almost no chromatic aberrations, has negligible distortion at either end of its range and is capable of producing nice bokeh, despite only having an f\/4.5 maximum aperture.\u003c\/p\u003e\n\u003cp\u003eVignetting at wide-open apertures is the only real optical issue of note, although it’s easy enough to remove in post-processing. Alternatively stopping down the aperture by 3 stops solves this problem altogether.\u003c\/p\u003e\n\u003cp\u003eCompared to its main rival, the similar GF 32-64mm f4 R LM WR, the new GF 35-70mm is much smaller and less than half the weight, whilst costing a whopping £$1300 less at full retail price.\u003c\/p\u003e\n\u003cp\u003eAs such, it’s something of a no-brainer for both complete newcomers to the GFX system and for those who are already invested who are looking for an all-in-one zoom that delivers the goods.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp\u003eThe Fujinon GF35-70mm F4.5-5.6 WR is a lot like the Fujinon GF50mm f\/3.5 in that both are great values that perform very well and because they are so affordable compared to other GF lenses some photographers might pass them up and view them as lesser lenses, but both are worth having in your bag.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":39548613820515,"sku":"600022326","price":1149.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/4237941d724647770de53bbadb3f8124.jpg?v=1774448595"},{"product_id":"fujifilm-xf23rlmwr-1-4-xf-23mm-f-1-4-r-lm-wr-o62-nov-30","title":"Fujifilm XF 23mm f\/1.4 R LM WR, Ø58","description":"\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"productDescription_BGP5ZCbKOY\" data-selenium=\"overviewLongDescription\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html text_BGP5ZCbKOY\" data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eDistinguished by its fast design, the\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003eXF 23mm f\/1.4 R\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003efrom\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003eFUJIFILM\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eis a general wide-angle prime offering a 35mm equivalent focal length to suit working with a broad range of subjects. The bright f\/1.4 maximum aperture suits working in difficult lighting conditions and enables greater control over depth of field for isolating subject matter. The optical design incorporates one aspherical element, which helps to reduce distortion and increase sharpness, and a Super EBC coating has also been applied to minimize ghosting and flare. Additionally, a rounded seven-blade diaphragm is featured, and contributes a smooth bokeh quality.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_BGP5ZCbKOY\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"feature_BGP5ZCbKOY\" data-mce-fragment=\"1\"\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"feature_BGP5ZCbKOY\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_BGP5ZCbKOY\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html text_BGP5ZCbKOY\" data-mce-fragment=\"1\"\u003eWide-angle prime lens is designed for APS-C-format FUJIFILM X-mount mirrorless cameras and provides a 35mm equivalent focal length.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"feature_BGP5ZCbKOY\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_BGP5ZCbKOY\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html text_BGP5ZCbKOY\" data-mce-fragment=\"1\"\u003eNotably fast f\/1.4 maximum aperture affords increased control over depth of field and greatly benefits working in low-light conditions.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"feature_BGP5ZCbKOY\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_BGP5ZCbKOY\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html text_BGP5ZCbKOY\" data-mce-fragment=\"1\"\u003eOne aspherical element limits distortion and spherical aberrations in order to realize greater sharpness and accurate rendering.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"feature_BGP5ZCbKOY\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_BGP5ZCbKOY\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html text_BGP5ZCbKOY\" data-mce-fragment=\"1\"\u003eSuper EBC coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"feature_BGP5ZCbKOY\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"descriptionAsTitle_BGP5ZCbKOY\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"js-injected-html text_BGP5ZCbKOY\" data-mce-fragment=\"1\"\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":39548617162851,"sku":"16746539","price":949.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/5bb932684d57b2d8b130e2620ce24eac.jpg?v=1774448594"},{"product_id":"fujifilm-gf23-4-gf-23mm-f-4-r-lm-wr-o82","title":"Fujifilm GF 23mm f\/4 R LM WR, Ø82","description":"\u003ch1\u003eFujifilm GF23\/4 GF 23mm f\/4 R LM WR, Ø82\u003c\/h1\u003e\n\u003cdiv\u003e\n\u003cdiv data-selenium=\"overviewLongDescription\" class=\"productDescription_BGP5ZCbKOY\"\u003e\n\u003cdiv class=\"js-injected-html text_BGP5ZCbKOY\"\u003e\n\u003cp\u003ePresenting a super wide field of view, the\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eGF 23mm f\/4 R LM WR\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003efrom\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eis an ultra-wide 18mm-equivalent prime designed for the G-mount GFX camera system. Ideally suited for architecture and interior photography, the lens's design employs a pair of aspherical elements to control distortion and spherical aberrations for accurate rendering, and a series of low dispersion elements are also featured for improved color accuracy and clarity. Additionally, a Nano GI coating has been applied to suppress lens flare and ghosting for improved contrast and color. Balancing the optical attributes, the lens also utilizes a linear AF motor with an internal focusing design for quick and quiet focusing performance, and a manual aperture ring also avails intuitive exposure adjustment and a Command position permits making camera-based aperture selections. Additionally, the lens is also dust-, freeze-, and weather-resistant for use in trying environmental conditions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_BGP5ZCbKOY\"\u003e\n\u003cdiv class=\"feature_BGP5ZCbKOY\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_BGP5ZCbKOY\"\u003e\n\u003cdiv class=\"descriptionAsTitle_BGP5ZCbKOY\"\u003e\n\u003cdiv class=\"js-injected-html text_BGP5ZCbKOY\"\u003eIdeally suited for architectural, landscape, and interior photography, this wide-angle prime lens offers an 18mm equivalent focal length.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_BGP5ZCbKOY\"\u003e\n\u003cdiv class=\"descriptionAsTitle_BGP5ZCbKOY\"\u003e\n\u003cdiv class=\"js-injected-html text_BGP5ZCbKOY\"\u003eThe 15 elements in 12 groups optical design incorporates a pair of aspherical elements to reduce spherical aberrations and distortions for cleaner, more realistic rendering and sharper image quality.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_BGP5ZCbKOY\"\u003e\n\u003cdiv class=\"descriptionAsTitle_BGP5ZCbKOY\"\u003e\n\u003cdiv class=\"js-injected-html text_BGP5ZCbKOY\"\u003eTwo extra-low dispersion elements and one Super ED element are also featured to control color fringing and chromatic aberrations for improved color fidelity and clarity.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_BGP5ZCbKOY\"\u003e\n\u003cdiv class=\"descriptionAsTitle_BGP5ZCbKOY\"\u003e\n\u003cdiv class=\"js-injected-html text_BGP5ZCbKOY\"\u003eA Nano GI coating has been applied to individual elements to suppress surface reflections, flare, and ghosting for improved contrast and color accuracy when working in strong lighting conditions.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_BGP5ZCbKOY\"\u003e\n\u003cdiv class=\"descriptionAsTitle_BGP5ZCbKOY\"\u003e\n\u003cdiv class=\"js-injected-html text_BGP5ZCbKOY\"\u003eA linear AF motor is used for quick, quiet focusing performance and an internal focusing mechanism maintains the overall length of the lens during operation and also produces consistent optical performance throughout the focusing range.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_BGP5ZCbKOY\"\u003e\n\u003cdiv class=\"descriptionAsTitle_BGP5ZCbKOY\"\u003e\n\u003cdiv class=\"js-injected-html text_BGP5ZCbKOY\"\u003ePhysical aperture ring allows for intuitive adjustment over exposure settings, and incorporates a C (Command) position to permit camera-based aperture setting.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_BGP5ZCbKOY\"\u003e\n\u003cdiv class=\"descriptionAsTitle_BGP5ZCbKOY\"\u003e\n\u003cdiv class=\"js-injected-html text_BGP5ZCbKOY\"\u003eDust- and weather-sealed physical construction enables working in harsh climates and temperatures as low as 14°F.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_BGP5ZCbKOY\"\u003e\n\u003cdiv class=\"descriptionAsTitle_BGP5ZCbKOY\"\u003e\n\u003cdiv class=\"js-injected-html text_BGP5ZCbKOY\"\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":39573801173091,"sku":"600018567","price":2999.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/382aebcd7b3c75eadf38ebf53fa0b00b.jpg?v=1774448637"},{"product_id":"fujifilm-xf150600-xf-150-600mm-f-5-6-8-r-lm-ois-wr-o82-jul-7th","title":"Fujifilm XF 150-600mm f\/5.6-8 R LM OIS WR, Ø82","description":"\u003ch1\u003eFujifilm XF150600 XF 150-600mm f\/5.6-8 R LM OIS WR, Ø82 \u003c\/h1\u003e\n\u003cdiv class=\"title_OMS5rN7R1Z\"\u003e\n\u003cdiv data-selenium=\"sellingPointsTitle\" class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cul class=\"list_OMS5rN7R1Z\"\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eX-Mount Lens\/APS-C Format\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e229-914mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eAperture Range: f\/5.6 to f\/22\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eSuper ED and ED Elements\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eLinear Autofocus Motor\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eOptical Image Stabilization\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eInternal Zoom and Focusing Design\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eWeather-Sealed \u0026amp; Front Fluorine Coating\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eRounded 9-Blade Diaphragm\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eRotating, Removable Tripod Mount\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch2 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eStability and Speed\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003ePowerful optical image stabilization compensates for up to five stops of camera shake, making it easier to achieve sharp imagery when shooting handheld, especially under lower lighting conditions.\u003c\/li\u003e\n\u003cli\u003eQuick and reliable autofocus performance thanks to a linear motor system, which also enables smooth and silent focusing performance that benefits both stills and video applications. This focusing system also helps to greatly reduce focus breathing.\u003c\/li\u003e\n\u003cli\u003eInternal zooming and internal focusing design maintains the overall length and balance during use, making it more natural to use when mounted to a gimbal head and tripod or even when shooting handheld.\u003c\/li\u003e\n\u003cli\u003eOn-lens focusing controls for immediate, tactile adjustment over focusing settings: focus range limiter switch, AF-ON, and AF-L buttons.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch2 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eOptics and Super-Telephoto Design\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eFour Super ED and three ED elements are featured, which greatly reduce chromatic aberrations and color fringing throughout the zoom range for a high degree of clarity and color accuracy.\u003c\/li\u003e\n\u003cli\u003eModest f\/5.6-8 maximum aperture helps maintain a relatively portable form factor, meaning this lens can be used handheld and packed for easier use on location and for subjects that don't require the utmost speed.\u003c\/li\u003e\n\u003cli\u003eOffering a 229-914mm equivalent focal length range, this super-tele zoom is suitable for a wide range of distant subjects. It's also compatible with the optional XF 1.4x and 2x WR Teleconverters, which can extend the lens to a further effective 1828mm equivalent focal length.\u003c\/li\u003e\n\u003cli\u003eRounded nine-blade diaphragm contributes to a smooth, circular bokeh quality when using shallow depth of field and selective focus effects.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch2 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eDurable Design, Intuitive Handling\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eAs a lens built for the great outdoors, naturally it has extensive weather sealing to protect against moisture, dust, and cold temperatures down to 14°F.\u003c\/li\u003e\n\u003cli\u003eFront fluorine coating protects against water, grease, dirt, and smudging, and also makes it easier to clean the front element.\u003c\/li\u003e\n\u003cli\u003eRotating tripod collar, with a removable foot, for greater stability when shooting atop a tripod or monopod.\u003c\/li\u003e\n\u003cli\u003eIncluded lens hood features a window for easier adjustment of rotating filter types when attached to the lens.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":39875289186403,"sku":"16754500","price":2399.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/49e185e1f9eceed9269d291b8437db24.jpg?v=1774448946"},{"product_id":"fujifilm-xf18120-xf-18-120mm-f-4-r-lm-pz-wr-o82-sep-15th","title":"Fujifilm XF 18-120mm f\/4 R LM PZ WR, Ø82","description":"\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eVersatile Zoom for Content Creators\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eA standard zoom purpose-built for content creators and image-makers with a penchant for motion, the\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM XF 18-120mm f\/4 LM PZ WR\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003ecovers a versatile focal length range and features an inspired design for intuitive control over zoom, focus, and aperture adjustment from the camera body. This zoom is the first X Series lens built in collaboration with FUJINON cine and broadcast lens designers and is a go-to all-around lens choice for video and motion applications.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eDesigned for Motion\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eFeaturing variable power zoom and smooth manual focus, and supporting stepless aperture control from select cameras, this 18-120mm enables precise, fine control over focus and exposure. Cameras already confirmed to be able to perform stepless aperture control for this lens include the FUJIFILM X-H2S, X-T4, X-T3, and X-S10.\u003cbr\u003e\n\u003cul\u003e\n\u003cli\u003ePower zoom can easily and smoothly transition throughout the focal length range. This mechanism can be controlled by a newly designed zoom lever, which offers variable zoom speeds.\u003c\/li\u003e\n\u003cli\u003eConventional focus ring allows direct and intuitive manual focus control and the lens offers seamless switching between continuous autofocus and manual focus. Requiring a camera firmware update, this unique control method opens up the possibilities for making creative focus transitions and control the focal point whenever required.\u003c\/li\u003e\n\u003cli\u003eTwo custom function buttons can be used to preset a constant zoom speed, focal length, or focus point.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFlexible Zoom and Advanced Optics\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eSpanning a useful wide-angle to mid-telephoto range, this zoom offers a 27-183mm equivalent focal length range to serve as a viable single lens solution for everyday shooting.\u003c\/li\u003e\n\u003cli\u003eConstant f\/4 maximum aperture offers consistent illumination throughout the zoom range, which pairs well with the constant nature of the focusing, AF, and zoom controls.\u003c\/li\u003e\n\u003cli\u003eThree aspherical elements control distortions and spherical aberrations in order to produce sharper imagery with more accurate rendering.\u003c\/li\u003e\n\u003cli\u003eThree extra-low dispersion elements greatly reduce chromatic aberrations and color fringing throughout the zoom range for a high degree of clarity and color accuracy.\u003c\/li\u003e\n\u003cli\u003eRounded seven-blade diaphragm contributes to a smooth, circular bokeh quality when using shallow depth of field and selective focus effects.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eIntuitive Handling and Robust Construction\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eBenefitting its use on gimbal stabilization devices, this lens's internal zoom and internal focusing design helps to maintain consistent balance and overall lens length during use.\u003c\/li\u003e\n\u003cli\u003eDespite the inclusion of a power zoom mechanism and a broad focal length range, this lens still weighs in at just about 1 lb, making for a lightweight design that helps maintain compatibility with a variety of stabilization tools.\u003c\/li\u003e\n\u003cli\u003eWeather-resistant design protects against dust and moisture and cold temperatures down to 14°F.\u003c\/li\u003e\n\u003cli\u003eFront fluorine coating protects against water, grease, dirt, and smudging, and also makes it easier to clean the front element.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":39875289219171,"sku":"16780224","price":999.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/e8030e5f7625845ed61d52c1bd6af767.jpg?v=1774448950"},{"product_id":"fujifilm-gf-20-35mm-f-4-r-wr-o77-oct-6th","title":"Fujifilm GF 20-35mm f\/4 R WR, Ø77","description":"\u003cp\u003eMeasuring 112.5mm (4.4in) in length and weighing 725g (25.6oz), this ultra wide-angle zoom lens is the widest available for the large format GFX System, yet it is no larger than a lens for a full-frame camera. GF20- 35mmF4 R WR offers the 35mm equivalent focal length of a 16-28mm lens, and delivers high-quality, distortion-free results thanks to its use of aspherical lens elements and Fujifilm’s Nano GI coating. Perfect for landscape, architecture, and travel creatives, it also features a rugged, weather-resistant design and waterrepellent fluorine coating on the front element, ensuring that high resolution, 100-megapixel images can be made in a wide range of conditions.\u003c\/p\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":40042665705571,"sku":"600023098","price":2399.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/a368e970ae624d9bf3340001e1361974.jpg?v=1774449084"},{"product_id":"fujifilm-xf-56mm-f-1-2-r-wr-o62-sep-29th","title":"Fujifilm XF 56mm f\/1.2 R WR, Ø67","description":"\u003cp\u003eEvery aspect of XF56mmF1.2 R WR has been precisely engineered to deliver images with clarity and detail. The optical design, which incorporates a focusing group comprised of aspherical and ED elements, minimizes chromatic and comatic aberrations. It also reduces the curvature of the image plane at close range, which means the reduction in close focusing distance from 70cm (27.56in) to 50cm (19.69in) will have little to no effect on overall image quality, despite the shorter distance from the lens to the subject. Offering an equivalent 35mm focal length of an 85mm lens, its fast maximum aperture delivers both precise control over depth-of-field as well as beautiful bokeh effects, while its optical construction produces high resolution, aberration-free results packed with detail and color. Harness the versatility of Fujifilm’s latest X-Trans sensor in this new lens and unleash your creativity.\u003c\/p\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":40042668195939,"sku":"16780028","price":1199.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/files\/XF-56mm-F1.2-R-WR-Lens-3_8ab25883-72e5-40d0-85de-9485fe410d93.webp?v=1774640203"},{"product_id":"copy-of-fujifilm-xf-35mm-f-1-4-r-o52","title":"Fujifilm XF 30mm f\/2.8 R LM WR Macro, Ø52","description":"\u003ch1\u003eFujifilm XF 30mm f\/2.8 R WR Macro, Ø52 (Nov 17th)\u003c\/h1\u003e\n\u003cdiv class=\"title_OMS5rN7R1Z\"\u003e\n\u003cdiv data-selenium=\"sellingPointsTitle\" class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cul class=\"list_OMS5rN7R1Z\"\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eX-Mount Lens\/APS-C Format\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e45mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eAperture Range: f\/2.8 to f\/22\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eThree Aspherical Elements\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eTwo ED Elements\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e1:1 Magnification, 3.9\" Minimum Focus\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eLockable Aperture Ring\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eLinear Autofocus Motor\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eRounded 11-Blade Diaphragm\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eWeather-Sealed Design\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eA versatile, close-focusing prime, the \u003c\/span\u003e\u003cb\u003eFUJIFILM XF 30mm f\/2.8 R LM WR Macro Lens\u003c\/b\u003e\u003cspan\u003e allows you to capture exquisite details and gorgeous high-resolution images with ease. Designed to work with APS-C-format X-mount cameras, this lens offers a normal-length 45mm equivalent focal length that makes it useful for a wide variety of subjects both near and far. Designed around decades of optical refinement, this true macro lens provides a life-size, 1:1 magnification ratio and a 3.9\" minimum focusing distance for capturing close-ups of your subjects. The optical design features three aspherical elements and two ED elements, which together significantly reduce spherical aberrations and distortion, while also maintaining a high level of sharpness and color fidelity. A linear autofocus motor provides smooth and fast focusing performance delivering pinpoint sharpness, and the optic offers a rounded eleven blade diaphragm for pleasing bokeh when shooting at larger apertures.\u003c\/span\u003e\u003c\/p\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":43658787815698,"sku":"16792576","price":699.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/d1ffc0e34199b97957a7cb28ce749cc9.jpg?v=1774449136"},{"product_id":"fujifilm-xf-50mm-f-2-r-wr-silver-o46","title":"Fujifilm XF 50mm f\/2 R WR, Silver, Ø46","description":"\u003cdiv data-mce-fragment=\"1\" class=\"title_OMS5rN7R1Z\"\u003e\n\u003ch1 data-mce-fragment=\"1\" class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\" data-selenium=\"sellingPointsTitle\"\u003eFujifilm XF 50mm f\/2 R WR, Silver, Ø46\u003c\/h1\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\" data-selenium=\"sellingPointsTitle\"\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\" data-selenium=\"sellingPointsTitle\"\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cul data-mce-fragment=\"1\" class=\"list_OMS5rN7R1Z\"\u003e\n\u003cli data-mce-fragment=\"1\" data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003eX-Mount Lens\/APS-C Format\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\" data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003e76mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\" data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003eAperture Range: f\/2 to f\/16\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\" data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003eOne Aspherical ED Element\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\" data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003eSuper EBC Coating\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\" data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003eWeather-Sealed Construction\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\" data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003eRounded 9-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"productDescription_UbV5SNP5Eo\" data-selenium=\"overviewLongDescription\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cp\u003eA sleek short telephoto prime for\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eX-series mirrorless cameras, the black\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eXF 50mm f\/2 R WR\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eoffers a 76mm equivalent focal length to suit a variety of applications, including portraiture and still lifes. The lightweight design and bright f\/2 maximum aperture benefit working in low-light conditions and also afford a high degree of control over depth of field for selective focus techniques. The optical design features one aspherical ED element, which controls distortion and color fringing for sharper, clearer results throughout the aperture range. A Super EBC coating is also used to control flare and ghosting for improved contrast and color fidelity when working in bright and backlit conditions. Complementing the optics is a stepping motor, along with an internal focusing design, which provides quick and especially quiet focusing performance. Additionally, the lens is weather-sealed to suit working in inclement conditions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003ePrime short telephoto lens is designed for APS-C-format FUJIFILM X-mount mirrorless cameras and provides a 76mm equivalent focal length.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eBright f\/2 maximum aperture benefits working in difficult lighting conditions and also offers greater control over depth of field.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eOne aspherical extra-low dispersion element limits both spherical and chromatic aberrations in order to realize greater sharpness, clarity, and color accuracy.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eSuper EBC coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":43706071548178,"sku":"16536623","price":499.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/products\/32887746bb852b974228d64a79d49495.jpg?v=1774449168"},{"product_id":"fujifilm-gf-55mm-f-1-7-r-wr-o62","title":"Fujifilm GF 55mm f\/1.7 R WR, Ø77","description":"\u003cp\u003eCreate images and video that inspires with GF55mmF1.7 R WR. Its fast F1.7 maximum aperture and 11 aperture blades combine to produce sumptuous bokeh, while its natural viewing angle brings it closer to representing what is seen by the human eye more than any G Mount lens has ever done before. It may be ideally suited for documentary, editorial, travel and environmental portraiture, but it is certainly versatile enough to be useful almost anywhere. With its weather-resistant design and modest weight of only 1.72 lbs. (780g), it’s easy to see why GF55mF1.7R WR is the perfect partner for almost any adventure.\u003c\/p\u003e\n\u003cp\u003e• Creativity isn’t afraid of the dark FUJINON GF55mmF1.7 R WR lens races to the head of the pack with its high-speed F1.7 aperture, making it one of the fastest FUJINON lenses available for GFX System cameras. Remaining sharp, even when it is stopped down or used wide open, this lens will help imaging professionals get the images and video they need, even in low light or hand-held situations. Continue to create, even after the sun has begun to set.\u003c\/p\u003e\n\u003cp\u003e• A Lens for Every Situation   GF55mmF1.7 R WR lens, which matches the approximate diagonal dimension of the image sensors generally used in Fujifilm’s GFX System Mirrorless digital cameras, features a 35mm equivalent focal length of 44mm. This results in an angle of view that is very similar to that of the human eye, making it an extremely versatile focal length that is suitable for a broad range of applications – from street to fashion. This is a powerful lens that photographers and filmmakers alike can use in exploring new worlds and chronicling their most meaningful moments. GF55mmF1.7 R WR is sure to empower any visual storyteller to seamlessly step into new stories and become a part of the world they are documenting.\u003c\/p\u003e\n\u003cp\u003e• Wonder in Every Detail Fujifilm’s GF55mmF1.7 R WR lens is engineered to ensure that every inch of the image is treated with the same level of importance, from subject to bokeh. With 11 carefully engineered aperture blades, GF55mmF1.7 R WR brings forth rounded, beautiful bokeh with minimal color shifts or chromatic aberrations. Masterful control of spherical aberration ensures that bokeh is soft, yet present, establishing an atmosphere within every photo that compliments, but doesn’t pull away from, the primary subject.\u003c\/p\u003e\n\u003cp\u003e• Light Weight, Not Delicate  GF55mmF1.7 R WR lens features a tough, rugged design that is lightweight, yet robust. Weighing only 1.72 lbs (780g), visual creatives can add it to their bag without worrying about the extra weight. Furthermore, the weather- and dust-resistant construction, when used with a weather resistant GFX System camera, allows image makers to follow their next great ideas, no matter where they might be headed. GF55mmF1.7 R WR is meant to go on great adventures. It should never be left in the comfort or safety of any home. \u003c\/p\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":46742991634706,"sku":"600023613","price":2099.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/files\/06273567df307186af4208830cbfb457.jpg?v=1774449625"},{"product_id":"fujifilm-gf-30mm-f-5-6-tilt-shift-o-oct-26","title":"Fujifilm GF 30mm f\/5.6 Tilt-Shift, Ø105","description":"\u003cp\u003eGF30mmF5.6 T\/S lens delivers total tilt-shift control that gives photographers ±8.5° of tilt adjustment, shift movements up to ±15mm and up to ±90° of lens rotation. An integrated sensor even keeps track of shift and rotation adjustments, which makes post-production a breeze once the images are made and everything is packed. It also features an integrated tripod mount to ensure that when used with a tripod (sold separately), the lens’s optical axis consistently stays in place, even as tilt and shift adjustments are being made between images. With GF30mmF5.6 T\/S, total control over an image is at the fingertips of any photographer that is ready to shift their perspective.\u003c\/p\u003e\n\u003cp\u003e• Control Your Perspective   Bring a version of reality into view with FUJINON GF30mmF5.6 T\/S lens, a native mount, tilt-shift lens for FUJIFILM GFX System cameras, that features a 30mm wide-angle focal length and F5.6 aperture. The perfect lens to straighten skyscrapers in cityscapes by tilting the lens by ±8.5° to correct for parallax or by adjusting the shift by ±15mm and lens rotation by ±90° to control which landscape details will stay in focus.\u003c\/p\u003e\n\u003cp\u003e• Data is in the Details  FUJINON GF30mm5.6 T\/S lens digitally communicates with Fujifilm’s GFX System cameras to take note of lens adjustments and save it to the file’s metadata, so that it can be conveniently used in post-production when precise data is needed in work with Lens Cast Calibration (LCC) tools. This ensures that final images stay true to their initial vision.\u003c\/p\u003e\n\u003cp\u003e• Keep Focused and Centered  The tripod collar on FUJINON GF30mmF5.6 T\/S lens was engineered to permit the lens to retain its optical axis with tripod use (sold separately), so that images are not thrown off center once the GFX System camera has been set and images are being made. This ensures that GF30mmF5.6 T\/S remains precisely where it is meant to be, minimizing the likelihood that images will need to be drastically edited in post-production if they are stitched or composited together.\u003c\/p\u003e\n\u003cp\u003e• Creativity at Your Fingertips  Precision is hard to achieve, but FUJINON GF30mmF5.6 T\/S lens gets there thanks to its rotating, tilt-shift control. Designed with the utmost accuracy, precision adjustments up to ±90° can be combined with parallel or perpendicular tilt and shift adjustments to ensure a high degree of flexibility in creating an image.\u003c\/p\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":46743032922386,"sku":"600023617","price":4499.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/files\/2fc5356c68dc33a1f0b56cc2b6d5e4c0.jpg?v=1774449628"},{"product_id":"fujifilm-gf-110mm-f-5-6-tilt-shift-macro-o-nov-30","title":"Fujifilm GF 110mm f\/5.6 Tilt-Shift Macro, Ø72","description":"\u003cp\u003eFUJINON GF110mmF5.6 TS Macro lens offers tilt-shift control, and thanks to its 0.43m minimum focusing distance and 0.5x maximum magnification factor, it’s perfect for close-up photography that demands total control to produce results with little-to-no distortion. Optically, the lens comprises ED and aspherical lens elements for aberration-free results, while an onboard sensor records the exact adjustments made to the lens’s shift and rotation. This makes post-production involving multiple images simple and easy, especially when Lens Cast Calibration (LCC) tools are needed.\u003c\/p\u003e\n\u003cp\u003e• Tilt, Shift, and Create Get perfect images, no matter how small, with FUJINON GF110mmF5.6 T\/S Macro lens. The ultimate choice for product or detail-oriented photography, GF110mmF5.6 T\/S Macro will help imaging professionals create stunningly sharp images with little to no distortion and let them place subjects in perfectly selected focal planes. Get up close, take full control over an image’s perspective, depth-of-field, and focus is placed exactly where it needs to be.\u003c\/p\u003e\n\u003cp\u003e• Take Great Notes and Get Great Results FUJINON GF110mmF5.6 T\/S Macro digitally communicates with GFX System cameras to record adjustments made to lens shift and rotation, so that it can be conveniently used in post-production when precise data is needed for Lens Cast Calibration (LCC) tools. This ensures that final images stay true to their initial vision.\u003c\/p\u003e\n\u003cp\u003e• Down to the Smallest Detail Creatives can get up close with FUJINON GF110mmF5.6 T\/S Macro lens and document the subtlest attributes thanks to the lens's 16 in (0.43m) minimum focus distance and a maximum magnification factor of 0.5x. From a drop of condensation dripping down the side of a glass, to the printed text that forms the sentences of a book, the detail is in the imagery and the imagery is where stories are discovered. \u003c\/p\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":46743043899666,"sku":"600023620","price":3999.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/files\/1218233d89dc5045d8ec19608a9c19f8.jpg?v=1774449628"},{"product_id":"fujifilm-xf-16mm-f-1-4-r-wr-o67","title":"Fujifilm XF 16mm f\/1.4 R WR, Ø67","description":"\u003cp\u003eFujifilm XF 16mm f\/1.4 R WR, Ø67\u003c\/p\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":47307061264658,"sku":"16463670","price":1199.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/files\/043c707a44e2314de9fa35f5b9775d09.jpg?v=1774622647"},{"product_id":"fujifilm-rear-lens-cap-f-x-mount-lenses","title":"Fujifilm Rear Lens Cap F\/X-Mount Lenses","description":"","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":47751207682322,"sku":"16389783","price":16.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/files\/dfa69c4b6b024b975aab74445662d6bb.jpg?v=1774622770"},{"product_id":"fujifilm-lhx100-lens-hood-and-adapter-ring-for-x100-x100s-silver","title":"Fujifilm LHX100 Lens Hood and Adapter Ring for X100V\/X100VI (Silver)","description":"\u003cp\u003eThe silver\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM LH-100 Lens Hood and Adapter Ring\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eis specifically designed for the 23mm lens of the FUJIFILM X100 cameras and helps to Minimize lens flare by deflecting stray light from entering lens. The hood also provides additional protection to the camera and lens from accidental impact, bumps, and scratching.\u003c\/p\u003e\n\u003cp\u003eIncluded with the lens hood is the silver AR-X100 Adapter Ring, which facilitates the attachment of the lens hood to the lens.\u003c\/p\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":48073642508562,"sku":"16144523","price":109.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/files\/pgz6bpfjozjxkrzcupbl.jpg?v=1774622902"},{"product_id":"fujifilm-lhx100-lens-hood-and-adapter-ring-for-x100vi-x100vi-black","title":"Fujifilm LHX100 Lens Hood and Adapter Ring for X100V\/X100VI (Black)","description":"\u003cp\u003eThe black\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM LH-100 Lens Hood and Adapter Ring\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eis specifically designed for the 23mm lens of the FUJIFILM X100 cameras and helps to Minimize lens flare by deflecting stray light from entering lens. The hood also provides additional protection to the camera and lens from accidental impact, bumps, and scratching.\u003c\/p\u003e\n\u003cp\u003eIncluded with the lens hood is the black AR-X100 Adapter Ring, which facilitates the attachment of the lens hood to the lens.\u003c\/p\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":48156463497490,"sku":"16421309","price":109.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/files\/qy21g2pz8kajilbzzev5.jpg?v=1774622980"},{"product_id":"copy-of-fujifilm-xf-16-55mm-f-2-8-r-lm-wr-o77","title":"Fujifilm XF 16-50mm f\/2.8-4.8 R LM WR, Ø58","description":"\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eAll-Encompassing Range\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eWell-suited for countless shooting scenarios, the\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eXF 16-50mm f\/2.8-4.8 R LM WR Lens\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003efrom\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eoffers striking image quality and a broad zoom range. A full-frame equivalence of 24-76mm is given, making this lens ideal for general shooters who regularly capture various subjects. A bright maximum f\/2.8 aperture allows shooting in dim conditions and also provides flattering bokeh for portraits and detail shots.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"media_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"aspectRatioWrapper_pdnKDph4rT\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eLens Construction\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eFeaturing an internal zooming mechanism, the XF 16-50mm f\/2.8-4.8 maintains an overall compact build. When paired with a travel-friendly camera body, such as the X-T50, an optimal setup is created that you can take anywhere without fatigue. The optical design includes three extra-low dispersion and three aspherical elements to reduce aberrations, create sharper images, and allow for a lighter weight. Additionally, this lens is weather resistant, increasing its resilience while out in the field.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eLinear Motor AF System\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eDriving lens focusing is a linear AF motor that ensures rapid and quiet performance with impressive tracking and subject detection, which benefits still shooting and video capturing alike.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eAdditional Lens Features\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003e58mm filter thread\u003c\/li\u003e\n\u003cli\u003eMinimum focusing distance: 9.45\"\u003c\/li\u003e\n\u003cli\u003eRounded 9-blade diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!----\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":49149964222738,"sku":"16814817","price":849.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/files\/lf1uwvtzgrq8jckzxavl.jpg?v=1774623392"},{"product_id":"fujifilm-gf-500mm-f-5-6-r-lm-ois-wr-o95","title":"Fujifilm GF 500mm f\/5.6 R LM OIS WR, Ø95","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eABOUT FUJINON\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eGF500mmF5.6 R LM OIS WR Lens: Extend your creative vision with FUJINON GF500mmF5.6 R LM OIS WR lens. Pairing a compact, lightweight design with a super telephoto focal length equivalent to 396mm, this powerful optic puts previously out-of-reach subjects in range for FUJIFILM GFX System users. The lens’s optical construction uses five ED and two Super ED elements to control aberrations and deliver detailrich images up to 102 megapixels, plus the 6.0 Stop Optical Image Stabilizer keeps camera shake in check so you can create without compromise. Stay at the heart of the action thanks to the silent, high-speed linear autofocus motor, which ensures no moment is missed, while the focus preset options minimize reaction times when tracking subjects at pre-selected distances. GF500mmF5.6 R LM OIS WR lens is also suitable for use in any conditions, even with the optional GF1.4X TC WR teleconverter (sold separately) attached. Its weather-resistant design keeps dust, water and low temperatures at bay, yet at just 24.7cm (9.4in) long and weighing a mere 1375g (3.03lb), it will always be ready for a long day in the field - just like you.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eFUJINON GF500mmF5.6 R LM OIS WR LENS FEATURES:\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e• \u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eThe Ultimate Field Companion:\u003c\/strong\u003e\u003c\/span\u003e Large format super-telephoto lenses are not known for portability, but with a refined construction, FUJINON GF500mmF5.6 R LM OIS WR lens keeps size and weight to a minimum for its class. Measuring 24.7cm (9.4in) and weighing just 1375g (3.03lb), it remains portable and, importantly, highly maneuverable in crucial moments. Long treks and handheld use can be easily considered, while the weather-resistant design keeps creativity possible in adverse conditions. This lens is the perfect balance of reach, ruggedness, and portability for creating high-resolution images of distant subjects while in the field.\u003c\/p\u003e\n\u003cp\u003e• \u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eCreate at the Limits\u003c\/span\u003e\u003c\/strong\u003e : FUJINON GF500mmF5.6 R LM OIS WR lens brings new potential to the FUJIFILM GFX System. Distant sport and wildlife subjects can be framed to perfection thanks to a 396mm equivalent focal length, while the silent, high-speed autofocusing, complete with focus preset options, combine to ensure no moment is missed. Broader applications include landscape and street photography, where the compression effects of the super telephoto focal length offer new creative opportunities. \u003c\/p\u003e\n\u003cp\u003e• \u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eConsidered Craftsmanship:\u003c\/span\u003e\u003c\/strong\u003e GFX System digital camera products are built to provide astounding image quality, and FUJINON GF500mmF5.6 R LM OIS WR lens is an optic to match. Each of the lens’s elements deliver maximal resolving power equipped to meet that of a 102-megapixel sensor. Aberrations and optical imperfections are further reduced by five ED and two Super ED elements, plus camera shake is nearly eliminated by the 6.0 stop Optical Image Stabilizer.  \u003c\/p\u003e\n\u003c!----\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":49157040832786,"sku":"600023753","price":3999.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/files\/jcutnnasholjif7jsy7u.jpg?v=1774623396"},{"product_id":"fujifilm-xf-500mm-f-5-6-r-lm-ois-wr-o95-dec-12th","title":"Fujifilm XF 500mm f\/5.6 R LM OIS WR, Ø95","description":"\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eOffering\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e's longest prime lens coverage yet, the\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eXF 500mm f\/5.6 R LM OIS WR Lens\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003ebrings distant subjects like birds, sports, and other wildlife within your reach, offering sharp, continuous focus with subject separation and blurred background effects. The full-frame equivalent 750mm lens achieves this image quality while keeping its size and weight to a minimum, helped by 5.5 stops of optical image stabilization to produce results that match the resolving power of the last X-series 40.2MP sensors.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eLens Design\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eWeighing less than three pounds and measuring 10.1\", the lens design is optimized for handheld use. The 5.5 stops of optical image stabilization further aid handheld use by compensating for camera shake. In situations where extra stability is required, the tripod collar foot is Arca-Swiss compatible for use with tripods and monopods.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe optical design comprises five extra-low dispersion elements and two super extra-low dispersion elements, which help to reduce distortions and color aberrations typically found in lenses of this length. The 21-element, 14-group optical design delivers the sharpness and clarity necessary when shooting with the latest 40.2MP X-series sensors, while the rounded, 9-blade diaphragm delivers a smooth and rounded bokeh that's further augmented by the spatial compression inherent in super telephoto focal lengths.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eLinear Motor Autofocus\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eA Linear Motor autofocus system delivers fast, accurate, and near-silent performance that's further enhanced by the subject detection algorithms in X-series cameras. Additionally, the lens includes presets designed to minimize focus times, ideal for stopping quick-moving subjects.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eOther Highlights\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eThe lens is fully compatible with the optional 1.4x and 2x teleconverters to further boost reach to 700mm and 1000mm, respectively, without a loss in image quality.\u003c\/li\u003e\n\u003cli\u003eThe lens body incorporates extensive weather sealing to protect against dust and moisture, and to enable worry-free use in inclement conditions when used with a weather-resistant X-series camera body.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":50389262074130,"sku":"16900408","price":3599.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/files\/dlgcljoxednvpfrswzro.jpg?v=1774624247"},{"product_id":"fujifilm-xf-16-55mm-f-2-8-r-lm-wr-ii-o77-dec-12th","title":"Fujifilm XF 16-55mm f\/2.8 R LM WR II, Ø77","description":"\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eXF 16-55mm f\/2.8 R LM WR II Lens\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003efrom\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eis the second-generation standard zoom lens designed for APS-C-format FUJIFILM X-Mount mirrorless cameras and offers a 24-84mm equivalent, wide-angle to portrait-length range. Characterized by its bright f\/2.8 constant maximum aperture, this lens's proven ability to perform in difficult lighting conditions and in low depth-of-field situations now features improved resolving power for FUJIFILM's latest 40MP sensors, all with a significant size and weight reduction.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eOptical Design\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eIts optical design comprises aspherical elements, extra-low dispersion elements, and a super extra-low dispersion element, all of which help to reduce distortion and color fringing for improved sharpness and color accuracy throughout the zoom range. A fluorine coating has also been applied to protect the front element by repelling water, oil, and fingerprints.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eThree extra-low dispersion elements and a Super ED element are used to greatly reduce color fringing and chromatic aberrations in order to produce high clarity and color fidelity throughout the zoom range.\u003c\/li\u003e\n\u003cli\u003eFour aspherical elements control distortion and spherical aberrations, which helps to improve sharpness and realize more accurate rendering.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eQuiet Autofocus\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eA Linear Motor autofocus system delivers smooth, near-silent performance that is now faster and more accurate, which is especially beneficial to video applications and when working in noise-sensitive areas.\u003c\/li\u003e\n\u003cli\u003eFocus wobble and subject searching is also minimized for clarity during important takes.\u003c\/li\u003e\n\u003cli\u003eThe de-clickable aperture ring allows for quiet and precise control of the lens during video recording.\u003c\/li\u003e\n\u003cli\u003eRounded 11-blade diaphragm delivers smoother, more rounded bokeh to add a pleasing out-of-focus quality to selective focus and shallow depth of field techniques.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eWeather-Resistant Design\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eThe lens body incorporates extensive weather sealing to protect against dust and moisture, enabling worry-free use in inclement conditions and freezing temperatures as low as 14°F.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"FUJIFILM","offers":[{"title":"Default Title","offer_id":50389283897618,"sku":"16836580","price":1399.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/6874\/3267\/files\/uto8nadqxm24iq6f8h63.jpg?v=1774624251"}],"url":"https:\/\/avcstore.com\/collections\/fujifilm-lenses.oembed?page=2","provider":"AVC photo video store","version":"1.0","type":"link"}